As soon as any company becomes publicly traded it is driven by stock prices. This has always been it's not "Now." When did they become publicly traded? Because that is when it started.
Some companies do try to concentrate on bringing great products to market with the idea that the stock price will always go up and down (like my company) BUT I never assume any company (including my company), let alone any publicly traded company is doing it "for the feels."
My thought is to always know what you are dealing with. With companies, with people, with everything.
There seems to be a common sentiment that publicly traded companies must take the lowest road trying to grab the most revenue and push their stock price no matter what. I think that hasn't worked well for a lot of big companies that either aren't companies any more or have ended up shells of their former selves.
It's possible to push your revenue and stock valuation by caring, doing it for the feels, and putting out a great product because you know that's a solid path to success. The former method may get good short term results but long term, not so much. Very few companies disregard on their core customer base year after year and stay on top.
Case in point: Destiny 2 revenue this year. Forsaken corrected a lot of bad things with D2, but Bungie isn't escaping the inevitable backlash for releasing Destiny 2 the way they did.
Also, while Forsaken fixed some bad designs, Bungie's attitude hasn't changed. Forsaken still tries to pull a lot of the same bullshit they pulled with D2 launch. Strong first DLC, then "balance changes" and updates turn it into a massive grind fest with second rate content. On top of that they charged out the ass for Forsaken, considering it's supposed to be a DLC and then to pour salt on the wound they tried to force sales of their previously shitty DLC as a pre-req.
I don't disagree. I bought Forsaken after they bundled it, so I didn't feel I overpaid, but definitely would've felt like I did had I been missing all the DLCs. I honestly can't believe they released the base game with the content they did.
As soon as any company becomes publicly traded it is driven by stock prices. This has always been it's not "Now." When did they become publicly traded? Because that is when it started.
Some companies do try to concentrate on bringing great products to market with the idea that the stock price will always go up and down (like my company) BUT I never assume any company (including my company), let alone any publicly traded company is doing it "for the feels."
My thought is to always know what you are dealing with. With companies, with people, with everything.
There seems to be a common sentiment that publicly traded companies must take the lowest road trying to grab the most revenue and push their stock price no matter what. I think that hasn't worked well for a lot of big companies that either aren't companies any more or have ended up shells of their former selves.
It's possible to push your revenue and stock valuation by caring, doing it for the feels, and putting out a great product because you know that's a solid path to success. The former method may get good short term results but long term, not so much. Very few companies disregard on their core customer base year after year and stay on top.
Case in point: Destiny 2 revenue this year. Forsaken corrected a lot of bad things with D2, but Bungie isn't escaping the inevitable backlash for releasing Destiny 2 the way they did.
Also, while Forsaken fixed some bad designs, Bungie's attitude hasn't changed. Forsaken still tries to pull a lot of the same bullshit they pulled with D2 launch. Strong first DLC, then "balance changes" and updates turn it into a massive grind fest with second rate content. On top of that they charged out the ass for Forsaken, considering it's supposed to be a DLC and then to pour salt on the wound they tried to force sales of their previously shitty DLC as a pre-req.
I don't disagree. I bought Forsaken after they bundled it, so I didn't feel I overpaid, but definitely would've felt like I did had I been missing all the DLCs. I honestly can't believe they released the base game with the content they did.
truth be told, no game deserve a pre order or launch payment, is too pricey and incomplete, making the dlcs taking over a year to be done, then they sell the game cheaper with all dlcs/ complete with a hell of a better price
I gave up on buying games on launch, i'm linying up for next year pilalr of eternty 2 or battletech, i'm cehcking if they are finally done with all the dlcs, and when steam give a discount for then
As soon as any company becomes publicly traded it is driven by stock prices. This has always been it's not "Now." When did they become publicly traded? Because that is when it started.
Some companies do try to concentrate on bringing great products to market with the idea that the stock price will always go up and down (like my company) BUT I never assume any company (including my company), let alone any publicly traded company is doing it "for the feels."
My thought is to always know what you are dealing with. With companies, with people, with everything.
There seems to be a common sentiment that publicly traded companies must take the lowest road trying to grab the most revenue and push their stock price no matter what. I think that hasn't worked well for a lot of big companies that either aren't companies any more or have ended up shells of their former selves.
It's possible to push your revenue and stock valuation by caring, doing it for the feels, and putting out a great product because you know that's a solid path to success. The former method may get good short term results but long term, not so much. Very few companies disregard on their core customer base year after year and stay on top.
Case in point: Destiny 2 revenue this year. Forsaken corrected a lot of bad things with D2, but Bungie isn't escaping the inevitable backlash for releasing Destiny 2 the way they did.
Also, while Forsaken fixed some bad designs, Bungie's attitude hasn't changed. Forsaken still tries to pull a lot of the same bullshit they pulled with D2 launch. Strong first DLC, then "balance changes" and updates turn it into a massive grind fest with second rate content. On top of that they charged out the ass for Forsaken, considering it's supposed to be a DLC and then to pour salt on the wound they tried to force sales of their previously shitty DLC as a pre-req.
I don't disagree. I bought Forsaken after they bundled it, so I didn't feel I overpaid, but definitely would've felt like I did had I been missing all the DLCs. I honestly can't believe they released the base game with the content they did.
truth be told, no game deserve a pre order or launch payment, is too pricey and incomplete, making the dlcs taking over a year to be done, then they sell the game cheaper with all dlcs/ complete with a hell of a better price
I gave up on buying games on launch, i'm linying up for next year pilalr of eternty 2 or battletech, i'm cehcking if they are finally done with all the dlcs, and when steam give a discount for then
Just bought Battletech on GoG as it was on sale for less than 30 bucks. If you're a fan of TBS and MechWarrior IP, you won't go wrong.
This letter hits every weak spot in Activisision Blizzard right now. Well done.
I know Blizzard will read that letter, they are not blind. However, i hope they take it seriously. Every Blizzard game today feels like what modern Call of Duty is, and this person described it very accurately as casino repicators.
I love WoW but the only reason i subscribe is to follow the lore, which is why I'm ok subbing for nothing more than 1 or 2 months a year with very few exceptions.
Somehow I feel the Activision side of things will simply disregard that letter as "another whinny...."
I doubt I'd have more to add ... and I've written much on this subject for well over a decade now.
Hopefully this becomes the flagship letter to Blizzard and someone with enough life experience over there understands it.
Let me be clear though, I am more on the side of scorched earth at this point. The companies that went full RMT, meta-marketing and venture capital deserve to crash and burn and try and rise from their ashes at this point. They reached for the burning Sun of maximum profits via genre marketing abandonment and it's time to come crashing down to Earth.
I doubt I'd have more to add ... and I've written much on this subject for well over a decade now.
Hopefully this becomes the flagship letter to Blizzard and someone with enough life experience over there understands it.
Call me cynical, but I'm not real sure who that person would be. It seems a very real possibility that the last high profile name to leave Blizz did so because he wasn't willing to drink the new brand of Activision flavored Koolaid.
I know the feeling of being the one off employee waving the flag at the company that the current climate/goals are misguided and damaging to the brand. Alas, getting to the point in the company where you have the clout to change all too often necessitates they cut all liquids outta their diet except the company Koolaid.
I doubt I'd have more to add ... and I've written much on this subject for well over a decade now.
Hopefully this becomes the flagship letter to Blizzard and someone with enough life experience over there understands it.
Call me cynical, but I'm not real sure who that person would be. It seems a very real possibility that the last high profile name to leave Blizz did so because he wasn't willing to drink the new brand of Activision flavored Koolaid.
I know the feeling of being the one off employee waving the flag at the company that the current climate/goals are misguided and damaging to the brand. Alas, getting to the point in the company where you have the clout to change all too often necessitates they cut all liquids outta their diet except the company Koolaid.
Ya I added a bit more to my response. I have little hope as well. I do not believe this is something Blizzard has enough control over anymore. The company literally sold out, and it is not the same entity it once was.
As soon as any company becomes publicly traded it is driven by stock prices. This has always been it's not "Now." When did they become publicly traded? Because that is when it started.
Some companies do try to concentrate on bringing great products to market with the idea that the stock price will always go up and down (like my company) BUT I never assume any company (including my company), let alone any publicly traded company is doing it "for the feels."
My thought is to always know what you are dealing with. With companies, with people, with everything.
There seems to be a common sentiment that publicly traded companies must take the lowest road trying to grab the most revenue and push their stock price no matter what. I think that hasn't worked well for a lot of big companies that either aren't companies any more or have ended up shells of their former selves.
It's possible to push your revenue and stock valuation by caring, doing it for the feels, and putting out a great product because you know that's a solid path to success. The former method may get good short term results but long term, not so much. Very few companies disregard on their core customer base year after year and stay on top.
Case in point: Destiny 2 revenue this year. Forsaken corrected a lot of bad things with D2, but Bungie isn't escaping the inevitable backlash for releasing Destiny 2 the way they did.
Also, while Forsaken fixed some bad designs, Bungie's attitude hasn't changed. Forsaken still tries to pull a lot of the same bullshit they pulled with D2 launch. Strong first DLC, then "balance changes" and updates turn it into a massive grind fest with second rate content. On top of that they charged out the ass for Forsaken, considering it's supposed to be a DLC and then to pour salt on the wound they tried to force sales of their previously shitty DLC as a pre-req.
I don't disagree. I bought Forsaken after they bundled it, so I didn't feel I overpaid, but definitely would've felt like I did had I been missing all the DLCs. I honestly can't believe they released the base game with the content they did.
truth be told, no game deserve a pre order or launch payment, is too pricey and incomplete, making the dlcs taking over a year to be done, then they sell the game cheaper with all dlcs/ complete with a hell of a better price
I gave up on buying games on launch, i'm linying up for next year pilalr of eternty 2 or battletech, i'm cehcking if they are finally done with all the dlcs, and when steam give a discount for then
Just bought Battletech on GoG as it was on sale for less than 30 bucks. If you're a fan of TBS and MechWarrior IP, you won't go wrong.
when I have time to play I will consider , too busy with what I have on hands now, plus 30 bucks for you is like 120 to me so not that good yet though steam was pricing this week around 50 now with a 40% discount, but i'm not in any rush need to see the DLC pricing too and see if I can get a bundle or something
As soon as any company becomes publicly traded it is driven by stock prices. This has always been it's not "Now." When did they become publicly traded? Because that is when it started.
Some companies do try to concentrate on bringing great products to market with the idea that the stock price will always go up and down (like my company) BUT I never assume any company (including my company), let alone any publicly traded company is doing it "for the feels."
My thought is to always know what you are dealing with. With companies, with people, with everything.
There seems to be a common sentiment that publicly traded companies must take the lowest road trying to grab the most revenue and push their stock price no matter what. I think that hasn't worked well for a lot of big companies that either aren't companies any more or have ended up shells of their former selves.
It's possible to push your revenue and stock valuation by caring, doing it for the feels, and putting out a great product because you know that's a solid path to success. The former method may get good short term results but long term, not so much. Very few companies disregard on their core customer base year after year and stay on top.
Case in point: Destiny 2 revenue this year. Forsaken corrected a lot of bad things with D2, but Bungie isn't escaping the inevitable backlash for releasing Destiny 2 the way they did.
Also, while Forsaken fixed some bad designs, Bungie's attitude hasn't changed. Forsaken still tries to pull a lot of the same bullshit they pulled with D2 launch. Strong first DLC, then "balance changes" and updates turn it into a massive grind fest with second rate content. On top of that they charged out the ass for Forsaken, considering it's supposed to be a DLC and then to pour salt on the wound they tried to force sales of their previously shitty DLC as a pre-req.
I don't disagree. I bought Forsaken after they bundled it, so I didn't feel I overpaid, but definitely would've felt like I did had I been missing all the DLCs. I honestly can't believe they released the base game with the content they did.
truth be told, no game deserve a pre order or launch payment, is too pricey and incomplete, making the dlcs taking over a year to be done, then they sell the game cheaper with all dlcs/ complete with a hell of a better price
I gave up on buying games on launch, i'm linying up for next year pilalr of eternty 2 or battletech, i'm cehcking if they are finally done with all the dlcs, and when steam give a discount for then
Just bought Battletech on GoG as it was on sale for less than 30 bucks. If you're a fan of TBS and MechWarrior IP, you won't go wrong.
when I have time to play I will consider , too busy with what I have on hands now, plus 30 bucks for you is like 120 to me so not that good yet though steam was pricing this week around 50 now with a 40% discount, but i'm not in any rush need to see the DLC pricing too and see if I can get a bundle or something
Fair enough! I wouldn't put it into the "you must play this!" category, so definitely wait for a sale/bundle that makes you comfortable spending the cash.
It includes random events with your crew that force you to make decisions as commander that have effects on your ship, mechs, and crew. I'm a sucker for those kinds of RPG mechanics.
The mission difficulty rating leaves a lot to be desired; it doesn't seem consistent at all. 1 skull mission saw me taking on something like 9 mechs plus vehicles, while a 1.5 skull mission threw 3 mechs, then 2, separately with a few vehicles at me. Not sure how they calculate that.
It's got the classic "maximize your tonnage" feel that MechWarrior fans love. Tinkering with my mechs is fun in and of itself.
You're right that it's an interesting read. My response is that the poster seems to feel the game not being fun is a new phenomena. When it hasn't been fun for me for years.
First there is the nerf bat. Practically every time I logged on, my character had been changed (read limited) in some way. I spent a lot of time playing my character. I don't want it fundamentally altered every few months. I want to build on what I have.
Second, the game had settled into this scheme over and over. You increase your character's power from (this is an imaginary number) 50 to 65. Blizzard introduces an expansion coupled with a nerfing. Now you are back to 50, or 45, and you spend that expansion trying to return to 70. Rinse, repeat. You can fly! Now you can't. You can fly! Now you can't. (Yeah I know it's new territory, but that's still lame). All WoW currently is is making you pay to earn back what you already had.
EQ1, EQ2, SWG, SWTOR, GW, GW2 CoH, CoV, FFXI, WoW, CO, War,TSW and a slew of free trials and beta tests
Interesting read, and I might write similar but bemoan the entire MMORPG industry, many of his relevant points are applicable across the market, not just WOW.
He waxes nostalgic about the early Vanilla days, yet IMO, he was playing the game wrong. (Or for fun, which is still wrong is my book) He didn’t replace his robe until BC? Then he wasn’t 40 man raiding like I was, when we got full new gear sets with every raid dungeon we mastered . (And re-ran ad nausem)
He never looked up anything offline on how to do things? Then he was just a noob to the genre and didn’t have a clue. (Or didn’t care, I play FO76 that way now, blithely wandering the wasteland, not looking up much ever)
I recall looking up quest locations all the time, and when it came to raiding and even general game play I downloaded tons of mods to make the game play more efficient.
He logs in to play with friends, I moved from one raiding guild to another, always on the search for ones which could best help me meet my progression goals, no use for others, especially if they hold me back.
Yes, you are correct, I have very few friends which is probably a good thing because by my defininition, a friend is someone who you would die for, or would be willing to die for you. It’s a pretty small list for most folks I would imagine.
WOW wasn’t perfect back then, it isn’t now, and he’s correct about one thing, the new classic servers will show people the one Dev lead was right, they think they want a vanilla experience, but they really don’t, or something like that. I believe he’ll be proven correct in the long run.
So yeah, gaming in general sucks today, especially from the bigger publishers, one reason why I’ve discontinued playing MMORPG’s for quite some time, even my favorite EVE has lost it’s luster due to the march of unwanted change. (Without reasonable compensation) Now that Pearl Abyss owns them, I expect things to get worse, not better.
While somewhat more dedicated than the OP claims I still think it's acceptable to have fun in a game....even with friends<gasp>. I am old enough to realize that my achievements in WoW are not going to mean a thing to those I leave behind and my successes in a video game are small change to accomplishments in real life. In the end, it is a game...just a game. Even those who make a living at it are aware of that. Some of them are more aware of it now than before they became influencers, devs etc. When the lights go out and the curtain comes down if you can't remember friends you made and good times you had with them there isn't much point to any of it, i.e. "One time, 20 years ago, I got this great piece of gear" is going to be a rather pitiful end note.
It's not just listening to the players. It's who and what you listen to. The WildStar devs were happy to pop in on reddit and a couple other places. One even showed up here. In some ways they were the most fan-friendly developers I've ever seen. But they only wanted to listen to those fans who told them that what they were doing was totally awesome.
"Ignore the haters," is one of the most popular phrases on every official game forum there is. By "haters" gamers of course mean everyone who isn't gushing with support for everything their favorite developer does.
So Blizzard did listen. They ignored the "haters."
Gamers like the one who penned this letter helped create this monster because it gives them more happiness to be loyal to a developer than to play something that entertains them in and of itself. I will put money on this same dude telling people who were lamenting the changing focus of Blizzard five years ago to GFY.
Because it's finally his turn to be unhappy with how things are going at Blizzard, they should listen to him? After not listening to millions of other people over the years? After people like him told Blizzard not to listen to them? That's such garbage.
If it really means that much to you, do what you told the rest of us to do and take your money elsewhere. Be loyal to your entertainment time and dollar. Blizzard is in business to make money. They have been for the last 20 years. That in the past that goal coincided with making games he and I and millions of other people enjoyed is not indicative of that being the best way to make money in 2018. My tastes or his tastes or anybody's tastes here don't innately reflect the tastes that will make Blizzard the most money. And that's fine. It's okay to move on.
I find it sad that it took some serious of late press to wake people up. So tonight a Hearthstone Twitch show Omnistone,they were all talking about Blizzard's lack of support effort to the Esport side of Hearthstone,i go one further in saying lack of effort in general.
However again, i said HS was lacking from day 1,people said give Blizz time it is a new game,so i did but people were still screw you haters,a bit of press and just like BR gaming,ev1 is on the bandwagon,do people think for themselves at all? It appears that whatever is the common trend at the time be it good or bad,ev1 jumps on the bandwagon. Now people are blaming Activision..lol good one.Activision is simply the one that is disappointed with Blizzard and the way they have been wasting money,not showing the profits it should considering the amount of money it brings in.Activision SHOULD be pissed and should be making changes before it is too late and the ship sinks. Smedley sunk SOE,those two asshats from Ncsoft and EA ruined Trion,changing of the guard has imo made a huge difference "mostly bad" at Square Enix.EA has been really hated on th elast few years,now Bethesda and yes even Rockstar are receiving bad press.
is it all a simple fact that now with so much internet ,it is helping to wake people up as to what is going out there after so many living under a rock for the last 10 years?
Never forget 3 mile Island and never trust a government official or company spokesman.
Another whinny millennial post. Putting loot boxes in the same paragraph with WoW is stupid.
Did you read the post? He's 41. Anyone born between 1981 and 1996 (ages 22-37 in 2018) is considered a millennial, and anyone born from 1997 onward will be part
of a new generation. Your comment should read:
Another whinny Generation Z post...
Isn't he considered Gen X? Gen X doesn't screw around, they get shit done.
"You no longer see me as a player, but instead, as a payer."
To me this is his most powerful statement and it's applicable to pretty much all MMORPGs now, not just WoW. I will not play a MMORPG again until I feel like a player instead of a payer.. to me that means no cash shops, loot boxes, micro transactions or any other scam trying to steal as much money as they can from me.
WoW has been boring since after BC its the same game level up 5-10 level's re-gear they just make it look different but it has been the same game since after Burning Crusade the first expansion. The game is just out of idea's they need to drop the whole expansion thing and just redesign the whole game and make a World of Warcraft 2 or something already.
Cata killed WoW. I remember all the talk about how so many more quit during the early stages of the game than currently play Those numbers lead them to destroying the old world.
Cata was when the seems begain to show. The sever first and gear I worked so hard for ALL became irrelevant every couple months. Every character in a class looked the same except for a slight color variation. Getting your arena shoulders meant nothing, no rank needed. Just save points and buy them. I still remember the day, exact comp and scenario when my 2v2 partner and I hit 1800.
Cata killed WoW. I remember all the talk about how so many more quit during the early stages of the game than currently play Those numbers lead them to destroying the old world.
Cata was when the seems begain to show. The sever first and gear I worked so hard for ALL became irrelevant every couple months. Every character in a class looked the same except for a slight color variation. Getting your arena shoulders meant nothing, no rank needed. Just save points and buy them. I still remember the day, exact comp and scenario when my 2v2 partner and I hit 1800.
Anyways /endrant Cata made me an anti-fan.
Totally agree. And sadly FFXIV followed this exact model. Planned obsolescence on a quarterly schedule.
I really wish they would have fixed 1.0 instead of turning it into ARR aka "WoW with Final Fantasy Theme"
THe true test of WoW was what was it going to be like after a few expansions...Those of us that played EQ went through all this and most of us became upset with the game at some point. It just shows that the further along a MMO goes, the harder it is to maintain what you had before.
The sooner people realize that Blizzard doesn't really exist anymore the better off they will be. The people that made Blizzard and the games that made them what they were sold it to Activision many years ago. It is Activision that is calling the shots an have been for years. So any time you want to say Blizzard, just sub Activision for it and then things will make a lot more sense. Activision isn't in it for making games they are in it for profit. That is what businesses do in reality. Blizzard started out as a group of people that wanted to make games for gamers, but that is not the main philosophy anymore. Wife's family worked for the original Blizzard it is not the same company anymore.
Comments
Hopefully this becomes the flagship letter to Blizzard and someone with enough life experience over there understands it.
Let me be clear though, I am more on the side of scorched earth at this point. The companies that went full RMT, meta-marketing and venture capital deserve to crash and burn and try and rise from their ashes at this point. They reached for the burning Sun of maximum profits via genre marketing abandonment and it's time to come crashing down to Earth.
You stay sassy!
I know the feeling of being the one off employee waving the flag at the company that the current climate/goals are misguided and damaging to the brand. Alas, getting to the point in the company where you have the clout to change all too often necessitates they cut all liquids outta their diet except the company Koolaid.
You stay sassy!
It includes random events with your crew that force you to make decisions as commander that have effects on your ship, mechs, and crew. I'm a sucker for those kinds of RPG mechanics.
The mission difficulty rating leaves a lot to be desired; it doesn't seem consistent at all. 1 skull mission saw me taking on something like 9 mechs plus vehicles, while a 1.5 skull mission threw 3 mechs, then 2, separately with a few vehicles at me. Not sure how they calculate that.
It's got the classic "maximize your tonnage" feel that MechWarrior fans love. Tinkering with my mechs is fun in and of itself.
First there is the nerf bat. Practically every time I logged on, my character had been changed (read limited) in some way. I spent a lot of time playing my character. I don't want it fundamentally altered every few months. I want to build on what I have.
Second, the game had settled into this scheme over and over. You increase your character's power from (this is an imaginary number) 50 to 65. Blizzard introduces an expansion coupled with a nerfing. Now you are back to 50, or 45, and you spend that expansion trying to return to 70. Rinse, repeat. You can fly! Now you can't. You can fly! Now you can't. (Yeah I know it's new territory, but that's still lame). All WoW currently is is making you pay to earn back what you already had.
EQ1, EQ2, SWG, SWTOR, GW, GW2 CoH, CoV, FFXI, WoW, CO, War,TSW and a slew of free trials and beta tests
So tonight a Hearthstone Twitch show Omnistone,they were all talking about Blizzard's lack of support effort to the Esport side of Hearthstone,i go one further in saying lack of effort in general.
However again, i said HS was lacking from day 1,people said give Blizz time it is a new game,so i did but people were still screw you haters,a bit of press and just like BR gaming,ev1 is on the bandwagon,do people think for themselves at all?
It appears that whatever is the common trend at the time be it good or bad,ev1 jumps on the bandwagon.
Now people are blaming Activision..lol good one.Activision is simply the one that is disappointed with Blizzard and the way they have been wasting money,not showing the profits it should considering the amount of money it brings in.Activision SHOULD be pissed and should be making changes before it is too late and the ship sinks.
Smedley sunk SOE,those two asshats from Ncsoft and EA ruined Trion,changing of the guard has imo made a huge difference "mostly bad" at Square Enix.EA has been really hated on th elast few years,now Bethesda and yes even Rockstar are receiving bad press.
is it all a simple fact that now with so much internet ,it is helping to wake people up as to what is going out there after so many living under a rock for the last 10 years?
Never forget 3 mile Island and never trust a government official or company spokesman.
To me this is his most powerful statement and it's applicable to pretty much all MMORPGs now, not just WoW. I will not play a MMORPG again until I feel like a player instead of a payer.. to me that means no cash shops, loot boxes, micro transactions or any other scam trying to steal as much money as they can from me.
best response lol
Cata was when the seems begain to show. The sever first and gear I worked so hard for ALL became irrelevant every couple months. Every character in a class looked the same except for a slight color variation. Getting your arena shoulders meant nothing, no rank needed. Just save points and buy them. I still remember the day, exact comp and scenario when my 2v2 partner and I hit 1800.
Anyways /endrant Cata made me an anti-fan.
I really wish they would have fixed 1.0 instead of turning it into ARR aka "WoW with Final Fantasy Theme"