The user base that took Blizzard to the mega corp it is are not people who would get hype about a mobile re-skin of an older version. There are no "mobile gamers" there is only a mobile user base. If Blizzard desired to fleece the mobile user base,they could have done it without the dramatics that target their die-hards.
They thought the base wanted this. They invested in the reveal. They were confident. They were wrong.
People being consumer drones has nothing to do with it. Sure it will likely do well on sales day because compulsive mobile purchase people and FOMO (fear of missing out), but they have a 1:32 ratio of positive to negative sentiment. Blizzard got their ass kicked on this in plain view, and the fans don't forget.
So here's to hoping the uptick in revenue was worth the marketing diarrhea they now have in the bed
Do remember EA/Bioware/Mass Effect debacles...
Post edited by FlyByKnight on
"As far as the forum code of conduct, I would think it's a bit outdated and in need of a refre *CLOSED*"
So they just keep reloading that video until they get a response they like? niiiice and apparently deleting negative comments. Finally done with Blizzard
Again - if you worked for Blizzard marketing team you would be doing the same thing.
The downvoting is being done by a PC crowd - not mobile gamers - which Blizzard is well aware of so yep - they will keep doing whatever it takes to minimize the pissed off mob who was not the intended market of ruining this for them.
If the mobile gamers were coming out in droves and downvoting - you'd have a point.
But again put it all into perspective and their actions make sense
I call it manipulation. And I love Blizzard.
/Cheers, Lahnmir
If only my Pixel 2 mobile phone had a YouTube app that would let up and downvote videos. Then, as a mobile user I could voice my opinion. Dang, it's only on PCs that people can vote, eh?
I mean manipulation from Blizzards side in case that wasn’t clear
/Cheers, Lahnmir
Yeah, I was riding on your post mostly in response to Kano, sorry. I think it is silly to claim that mobile gamers can't or won't vote on a youtube video.
For a second I was thinking it was a mistake to announce it at Blizzcon, but now I don’t think it was. They have every right to and they have every right to make any games they feel like making. You don’t have to support the games they make, but the reactions are ridiculous.
They would have walked off stage if they were so shocked and blindsided. But no they had a quick come back - you guys have phones right?
lol - nice
So yes - even those guys were well aware that this was gonna go as well as a turd in a punchbowl
It is funny how you keep trying to spin this. To most everyone else, he might as well have said "well go f.. yourselves"
Not saying that is what he meant, but in the heat of the moment that is what it sounded like. My guess is that they were genuinely surprised by the reception. If they were ready for a shitstorm, then they wouldn't do the stupid thing of trying to censor youtube comments either - That is a typical panic reaction.
For a second I was thinking it was a mistake to announce it at Blizzcon, but now I don’t think it was. They have every right to and they have every right to make any games they feel like making. You don’t have to support the games they make, but the reactions are ridiculous.
T... Again this?
They have all the right to announce whatever they want wherever they want...
And fans have the rights to react however they want.
Current playing: Final Fantasy XIV: A Realm Reborn - Shadowbringers "There is a fine line between consideration and hesitation. The former is wisdom, the latter is fear."Izaro Phrecius, Holy Emperor of the Eternal Empire, Last of Royal Phrecius Family.
It was like going to a posh resterant and paying up front for the best they have, struggling through a half cooked and unappealing appetiser and then finding out that was actually the main dish, disatisfaction guaranteed.
For a second I was thinking it was a mistake to announce it at Blizzcon, but now I don’t think it was. They have every right to and they have every right to make any games they feel like making. You don’t have to support the games they make, but the reactions are ridiculous.
And we have every right to express what we think of them and their games. We used nothing but our words now didn't we? Is that ridiculous - to voice one's opinion? Well, why are you voicing yours then? Be the change you want in the world.
Constantine, The Console Poster
"One of the most difficult tasks men can perform, however much others may despise it, is the invention of good games and it cannot be done by men out of touch with their instinctive selves." - Carl Jung
The downvotes on the reveal trailer are currently at 107k.. the upvotes are 4.1k.
They have completely messed up. Announcing a crappy mobile game when all the fans have been starved of a proper Diablo for years is ridiculous.
While I agree - lets consider this from Blizzards perspective.
In their current portfolio - mobile titles are lacking - so from a business perspective of growing users in all markets - a mobile Diablo game makes complete sense.
I think its easy to forget that billion dollar companies focus on growing their earnings and wealth first and foremost even if it means upsetting some portion of their former fanbase.
I mean the pissed off fanbase is a really minor thing - as as soon as Blizzard announces Diablo4 - all will be instantly forgotten.
So it's a win-win for Blizzard, win with a mobile game - have a minor upset of the players and then get them all back with a proper D4 game.
if diab-lol 4 is being developed ( I seriously doubt it at this point ) how hard would it be to mention that this mobile game is just to "hold over fans till D4" much like how bethesda did with their first model offering announcement fallout shelter.
there is a right way and a wrong way to expand a franchise to new platforms, what happened at Blizzcon definitely wasn't the right way. . .
it seems 2018 is the year of big game companies pissing off their fans, like they all had a secret meeting and bet who could generate the most rage. . .mind bogglingly stoopid.
Diablo 4 or whatever it ends up being is in the works.
Blizzard simply is not ready to even drop a blurb about it, as they frankly dont need to. It gains them nothing to do so now as once ready they will market the hell out of it and make a killing.
Video game market is changing rapidly and Blizzard simply has no need to risk dropping any hints about projects in the works that still have some slim chance getting cancelled internally.
So for them the proven formula is - keep it under wraps until its ready for showtime then - ensure mega sales with a strong arm marketing campaign
If they said something now - that initial wave of hype is hard to maintain for year+ and Blizzard doesnt need to use "small studio, we don't have money to advertise" tactics where you know about the product 4 years prior to launc and there are constant developer updates during development. By the time the game is ready to launch you are already sick and tired of it.
When you have a huge marketing budget like Blizzard does, you dont need to resort to early reveal and an onslaught of dev updates for years before release.
dont give me that crap. . . diablo 3 was announced almost 5 years before its release and it STILL made a buttload of cash, and during those 5 years there was no major announcement outside of blizzcons.
I'm not saying Blizzard needs to show anything, they just need to mention that this mobile abomination is not the only thing fans have to look forward to.
all of what I've seen is blizzard bowing out of the ARPG genre because they no longer have the talent to compete.
P.S. it seems that with Trion being no more you've transferred your white knight flag to blizzard.
I want everybody to understand that in this metric/analytics worshiping society we live in, Blizzard (one of the largest and well known game developers/distributors in the business) has a;
1:32 positive to negative ratio on a game reveal.
That means for every person who liked the idea of Diablo Immortal, 32 people said "hell no". That's crazy. There's probably a video of some sicko kicking a puppy that doesn't have negative sentiment like that.
There's no spinning this as good. The mobile revenue won't be worth the long term damage.
That's like cheating on a great spouse, with a great job, who always supported you for a quick nut from a hooker, getting CAUGHT... THEN trying to rationalize the fallout as worth it.
"As far as the forum code of conduct, I would think it's a bit outdated and in need of a refre *CLOSED*"
Gaming journalists on Twitter seem to be reacting to fan backlash... Disagreeably.
I find that strange. They took special issue with the red shirt guy asking the April fool's question. I wonder exactly what they expected from Blizzard's fans when the developer has always been known as a PC developer and built a fanbase around such?
Gaming journalists on Twitter seem to be reacting to fan backlash... Disagreeably.
I find that strange. They took special issue with the red shirt guy asking the April fool's question. I wonder exactly what they expected from Blizzard's fans when the developer has always been known as a PC developer and built a fanbase around such?
Just like they acted against any sort of movement or backlash made by consumers against any toxic, exploitative or just ill intended action from publishers or developers.
Because they are paid as an outlet for ads and that's it. Major game news sites/outlets are just paid ads.
Support small content creation from independent journalists with no brand on their forehead.
Current playing: Final Fantasy XIV: A Realm Reborn - Shadowbringers "There is a fine line between consideration and hesitation. The former is wisdom, the latter is fear."Izaro Phrecius, Holy Emperor of the Eternal Empire, Last of Royal Phrecius Family.
Gaming journalists on Twitter seem to be reacting to fan backlash... Disagreeably.
I find that strange. They took special issue with the red shirt guy asking the April fool's question. I wonder exactly what they expected from Blizzard's fans when the developer has always been known as a PC developer and built a fanbase around such?
Gaming journos can be just as out of touch as anyone else. It's cliche for them to berate grass roots negativity. When they do so they invariably come across as self-important blowhards and reveal their inner disdain for their audience. Sound familiar?
Payola doesn't even have to come into it (although their reaction does definitely provide fertile ground for conspiracy theorists.) They just know for a fact that they are much more knowledgeable critical thinkers than their regular folk gamer audience - something they try to hide since they want to be seen as "one of us." When push comes to shove though they know who invites them to special events and sends them the free review copies to play with.
“Microtransactions? In a single player role-playing game? Are you nuts?” ― CD PROJEKT RED
"... the "influencers" which is the tech name we call sell outs now..." __ Wizardry, 2020
I'm about as disappointed as can be imagined, both in the Diablo Immortal announcement and in BlizzCon overall. I'm sure there's much more that we don't know, but this whole thing could have been handled better.
Just look at what Bethesda did with revealing games that are years down the road. Just a flyby, "Hey look what we're working on" without any details, but fans are satisfied.
Blizz could learn something from that and understand that this isn't the early 2000s any more. They simply don't have that luxury.
Blizzard is doing what a lot of companies tend to do. They are so anxious to bring in new customers to increase revenue, that they start taking their current customer base for granted. Little by little they start treating their customers more like employees and whittle away their rights while dumbing down their games. This explains a lot of they may be prepping some of their other games for future mobile distribution.
"We all do the best we can based on life experience, point of view, and our ability to believe in ourselves." - Naropa "We don't see things as they are, we see them as we are." SR Covey
You know this sprang out because this is how they justified what they were doing internally. Everybody's got a phone, right? Everybody can play! This is probably what Wyatt was told when it was dropped in his lap. Mobile? You're kidding, right? Nope. Everybody's got a phone.
I'm about as disappointed as can be imagined, both in the Diablo Immortal announcement and in BlizzCon overall. I'm sure there's much more that we don't know, but this whole thing could have been handled better.
Just look at what Bethesda did with revealing games that are years down the road. Just a flyby, "Hey look what we're working on" without any details, but fans are satisfied.
Blizz could learn something from that and understand that this isn't the early 2000s any more. They simply don't have that luxury.
To be honest, kinda off topic but oh well, the contents they are adding in 8.1, 8.1.5 and 8.2 (wow) are pretty cool.
Sure, they need to fix the issues too but the content sounds really great.
Current playing: Final Fantasy XIV: A Realm Reborn - Shadowbringers "There is a fine line between consideration and hesitation. The former is wisdom, the latter is fear."Izaro Phrecius, Holy Emperor of the Eternal Empire, Last of Royal Phrecius Family.
I'm about as disappointed as can be imagined, both in the Diablo Immortal announcement and in BlizzCon overall. I'm sure there's much more that we don't know, but this whole thing could have been handled better.
Just look at what Bethesda did with revealing games that are years down the road. Just a flyby, "Hey look what we're working on" without any details, but fans are satisfied.
Blizz could learn something from that and understand that this isn't the early 2000s any more. They simply don't have that luxury.
That's actually a good comparison. One of the Bethesda reveals at Quakecon this year, Elder Scrolls Blades, was actually something very similar to the Diablo Immortal reveal but they did two things that Blizz didn't do:
1. It's not mobile exclusive but multi-platform instead. Despite being definitely mobile in spirit, it is playable on all consoles and PC with crossplay. Not only is that more inclusive of their current fan base it makes much more business sense than mobile only. 2. It was not their main announcement, FO76 was, and as you say Suzie, they also gave sneak peeks of the other bigger PC/console games they're working on.
“Microtransactions? In a single player role-playing game? Are you nuts?” ― CD PROJEKT RED
"... the "influencers" which is the tech name we call sell outs now..." __ Wizardry, 2020
I'm about as disappointed as can be imagined, both in the Diablo Immortal announcement and in BlizzCon overall. I'm sure there's much more that we don't know, but this whole thing could have been handled better.
Just look at what Bethesda did with revealing games that are years down the road. Just a flyby, "Hey look what we're working on" without any details, but fans are satisfied.
Blizz could learn something from that and understand that this isn't the early 2000s any more. They simply don't have that luxury.
You put this much more elegantly than me. From my point of view they are pissing on their customers and telling them it's raining fun. A mobile Diablo version that was outsourced to a third party... hahaha WTF.
Totally not an out of season April fools joke...
This makes Fallout 76 look like an actual attempt at a game. LOL
"You CAN'T buy ships for RL money." - MaxBacon
"classification of games into MMOs is not by rational reasoning" - nariusseldon
The user base that took Blizzard to the mega corp it is are not people who would get hype about a mobile re-skin of an older version. There are no "mobile gamers" there is only a mobile user base. If Blizzard desired to fleece the mobile user base,they could have done it without the dramatics that target their die-hards.
They thought the base wanted this. They invested in the reveal. They were confident. They were wrong.
People being consumer drones has nothing to do with it. Sure it will likely do well on sales day because compulsive mobile purchase people and FOMO (fear of missing out), but they have a 1:32 ratio of positive to negative sentiment. Blizzard got their ass kicked on this in plain view, and the fans don't forget.
So here's to hoping the uptick in revenue was worth the marketing diarrhea they now have in the bed
Do remember EA/Bioware/Mass Effect debacles...
This post perfectly illustrates the disconnect this board has with reality.
There are mobile gamers, just because you dont know any doesnt mean they dont exist.
If they didnt exist then Black Desert Mobile wouldnt be making 3x more money than the PC version.
Or NCsoft's mobile games making almost 2x more than all of their PC MMOs combined.
In Activision Blizzard's reports you can see that King(Candy Crush) makes more than Blizzard at a fraction of the production costs.
Also, you call ME Andromeda a debacle and it did perform under expectations but it did sell millions of copies and was a financial success.
Developers persue the mobile market because thats where the money is.
Of course mobile gamers exists. The market is huge. Nobody is saying their isn't a market for mobile gaming.
Everybody's saying, where's our next PC game for Diablo? Because PC gamers and mobile gamers are not necessarily the same. How hard is this understand?
Comments
The user base that took Blizzard to the mega corp it is are not people who would get hype about a mobile re-skin of an older version. There are no "mobile gamers" there is only a mobile user base. If Blizzard desired to fleece the mobile user base,they could have done it without the dramatics that target their die-hards.
They thought the base wanted this. They invested in the reveal. They were confident. They were wrong.
People being consumer drones has nothing to do with it. Sure it will likely do well on sales day because compulsive mobile purchase people and FOMO (fear of missing out), but they have a 1:32 ratio of positive to negative sentiment. Blizzard got their ass kicked on this in plain view, and the fans don't forget.
So here's to hoping the uptick in revenue was worth the marketing diarrhea they now have in the bed
Do remember EA/Bioware/Mass Effect debacles...
¯\_(ツ)_/¯
traveller, interloper, anomaly, iteration
To most everyone else, he might as well have said "well go f.. yourselves"
Not saying that is what he meant, but in the heat of the moment that is what it sounded like. My guess is that they were genuinely surprised by the reception. If they were ready for a shitstorm, then they wouldn't do the stupid thing of trying to censor youtube comments either - That is a typical panic reaction.
"I am my connectome" https://m.youtube.com/watch?v=HA7GwKXfJB0
They have all the right to announce whatever they want wherever they want...
And fans have the rights to react however they want.
Current playing: Final Fantasy XIV: A Realm Reborn - Shadowbringers
"There is a fine line between consideration and hesitation. The former is wisdom, the latter is fear." Izaro Phrecius, Holy Emperor of the Eternal Empire, Last of Royal Phrecius Family.
I'm not saying Blizzard needs to show anything, they just need to mention that this mobile abomination is not the only thing fans have to look forward to.
all of what I've seen is blizzard bowing out of the ARPG genre because they no longer have the talent to compete.
P.S. it seems that with Trion being no more you've transferred your white knight flag to blizzard.
1:32 positive to negative ratio on a game reveal.
That means for every person who liked the idea of Diablo Immortal, 32 people said "hell no". That's crazy. There's probably a video of some sicko kicking a puppy that doesn't have negative sentiment like that.
There's no spinning this as good. The mobile revenue won't be worth the long term damage.
That's like cheating on a great spouse, with a great job, who always supported you for a quick nut from a hooker, getting CAUGHT... THEN trying to rationalize the fallout as worth it.
¯\_(ツ)_/¯
I find that strange. They took special issue with the red shirt guy asking the April fool's question. I wonder exactly what they expected from Blizzard's fans when the developer has always been known as a PC developer and built a fanbase around such?
¯\_(ツ)_/¯
Because they are paid as an outlet for ads and that's it. Major game news sites/outlets are just paid ads.
Support small content creation from independent journalists with no brand on their forehead.
Current playing: Final Fantasy XIV: A Realm Reborn - Shadowbringers
"There is a fine line between consideration and hesitation. The former is wisdom, the latter is fear." Izaro Phrecius, Holy Emperor of the Eternal Empire, Last of Royal Phrecius Family.
Payola doesn't even have to come into it (although their reaction does definitely provide fertile ground for conspiracy theorists.) They just know for a fact that they are much more knowledgeable critical thinkers than their regular folk gamer audience - something they try to hide since they want to be seen as "one of us." When push comes to shove though they know who invites them to special events and sends them the free review copies to play with.
― CD PROJEKT RED
"... the "influencers" which is the tech name we call sell outs now..."
__ Wizardry, 2020
Just look at what Bethesda did with revealing games that are years down the road. Just a flyby, "Hey look what we're working on" without any details, but fans are satisfied.
Blizz could learn something from that and understand that this isn't the early 2000s any more. They simply don't have that luxury.
¯\_(ツ)_/¯
"classification of games into MMOs is not by rational reasoning" - nariusseldon
Love Minecraft. And check out my Youtube channel OhCanadaGamer
"We all do the best we can based on life experience, point of view, and our ability to believe in ourselves." - Naropa "We don't see things as they are, we see them as we are." SR Covey
Sure, they need to fix the issues too but the content sounds really great.
Current playing: Final Fantasy XIV: A Realm Reborn - Shadowbringers
"There is a fine line between consideration and hesitation. The former is wisdom, the latter is fear." Izaro Phrecius, Holy Emperor of the Eternal Empire, Last of Royal Phrecius Family.
1. It's not mobile exclusive but multi-platform instead. Despite being definitely mobile in spirit, it is playable on all consoles and PC with crossplay. Not only is that more inclusive of their current fan base it makes much more business sense than mobile only.
2. It was not their main announcement, FO76 was, and as you say Suzie, they also gave sneak peeks of the other bigger PC/console games they're working on.
― CD PROJEKT RED
"... the "influencers" which is the tech name we call sell outs now..."
__ Wizardry, 2020
"classification of games into MMOs is not by rational reasoning" - nariusseldon
Love Minecraft. And check out my Youtube channel OhCanadaGamer
/Cheers,
Lahnmir
Kyleran on yours sincerely
But there are many. You can play them entirely solo, and even offline. Also, you are wrong by default.
Ikcin in response to yours sincerely debating whether or not single-player offline MMOs exist...