It looks like you're new here. If you want to get involved, click one of these buttons!
So I went to install WoW today on a separate computer, Downloaded the installer from the account page and it launched the battle.net app, Since when was this a requirement ?
On the eternal quest for that one perfect MMO.
I think It´s really nice, much better then the old launcher and It´s pretty useful being able to chat to people in game from the launcher.
I think they launched/enforced it shortly before the release of hearthstone / RoS
It also automates login to the games, once you log into the launcher it saved your logins for 30 days so no more need to type user/pass each time you start WoW or D3 etc . which should reduce keylogged inccidents
It's not bloaty either like Origin, at least at the moment it ain't.
Official information is that it's not required:
"World of Warcraft and StarCraft II players can switch to the previous launcher by uninstalling Battle.net. As long as Battle.net is installed on your system, you will not be able to access World of Warcraft or StarCraft II through the old launchers. Battle.net is required for Diablo III players"