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How has the way MMO Games been marketed has changed over the years?
MMOExposed
Member RarePosts: 7,387
Somebody made an interesting point in another thread.
Originally posted by Helleri
How games are marketed has changed though. Now they end up telling us most of what a game is about long before it actually ever releases.
This is an interesting point.
But over the years of MMO development, just how has the marketing system changed for the MMO genre since the beginning?
Do you see the marketing as an improvement over the earlier days?
What could have started most of the changes to began with?
Philosophy of MMO Game Design
Comments
marketing is worse now, take for example betas. back in the long long ago, it was very taboo to even write a review on beta games. no sites did it in the late 90s/early 2000s, NDAs were taken serious back then. betas were considered a work in progress. people understood there were bugs that needed to be worked out and it wasn't going to be the released version of the game so sites waited until the RELEASED version of the game to make their reviews. fast foreword to today: surprise surprise "this game has a trillion bugs and its not even out of beta yet, its a terrible game." mmo companys beg people to do beta/alpha reviews now and they are shocked big time when the reviews point out all the bugs/flaws in the game.
How is getting early information a bad thing? No one is confusing between which game is beta, and which game is live, right?