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-The Guild system is much deeper and involving then other games.
-The advancement system AA is much deeper then any other class system, it really allows for freedom to create the character you want.
-The mentoring system combined with the Above AA system makes going back to lower level content fun and usefull.
-Advancement speed, by using the AA slider people can set their own advancement speed, lower leveling speed means more AA's, more rare drops, more gold, better armor and so a more powerfull character while leveling and enjoying the content.
-The sheer amount of Quest content, this is the game for people that love lore combined with grinding stories and quests.
-Crafting, the process is fun and many crafts are actually usefull.
-Housing, the housing system is unique and has more impact then in any other game, its the only game where i have fun decorating my house. With house instances there are no more dreaded empty housing zones. Its the best of 2 worlds.
-Gathering, the addition of rare drops adds atleast some excitement to gathering
-Collections, this is the only game with a collection system. I do like it and finding the right stuff gives a reward for those that love to explore.
-Class and race choice are way beyound the typicall WoW clone...
-Immersion, somehow the game immerses me more then any other game except LOTRO, I do love the mellee annimations and the spoken quest texts for important quests. I really love the lore, but i do have an extended EQ1 background.
-Open dungeons. The dungeons are verry diverse from caves till castles to real dungeons and they are very different from the typically WoW instnaced dungeos. A good game should have both tough, instanced and open dungeons.
These are the things that for me make EQ2 stand out above the typicall WoW clone(including WoW)
If the game would have been like this at release, then WoW would have had true competition.....
Anything else that i forgot about? there really is so much to get excited about......
Best MMO experiences : EQ(PvE), DAoC(PvP), WoW(total package) LOTRO (worldfeel) GW2 (Artstyle and animations and worlddesign) SWTOR (Story immersion) TSW (story) ESO (character advancement)