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I've pre-ordered Mourning for the following reasons:
1. I think it will be a great game with some unique features and cool PvP.
2. I want to support a small dev team against the comglomerates that produce WoW and EQ2. To me the huge production spend of WoW and EQ2 to do the same old thing as every other first generation mmorpg is proof that big companies do not make innovative games.
3. If for any reason the game sucks then quite honestly i'll quit and the purchase price is really an insignificant amount.
To me the benefits that Mourning can bring to mmorpgs far outweigh the risks.