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Because our rankings are only based on the last 30 days of data, this is very possible. If the data inside the current 30 day window is not as good as the data in yesterdays 30 day window then your rank will go down.
In other words, even if you have a rank of 100 and don't visit the site for 30 days you will then have a rank of 0. We think this is a good indication of who is currently active.
Ranks are calculated every day at 2:00AM EST. They are only based on the last 30 days of data. We look at the following factors when determining your rank: