I've read a lot from people downing SOE, Blizzard, EA, Turbine, and other gaming companies on these forums for the way they run their business. And I'm not saying you're right or wrong. I'm just curious about something.
If you could create the perfect MMO company how would it be? This isn't an exercise in creating something that can't be viable and make money either. After all, that is the lifeblood of the company, so keep that in mind. You've got to keep a successful, lucrative, and customer pleasing company. So, how would you do it?