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Maybe its like comparing apples and oranges but here goes..
Warcraft 3 is a game in which you have fun, because it is an actual 'game' like chess. You get everything you need to play the game right from the start. Anything else you need you can get in that same game. This gives all Warcraft 3 players an equal oppritunity to get all items in a particular map in a short period of time, in order so that they may play the 'game' and all be on an even level playing ground. Brains and stategy detremine who will win the 'game'. Mininum time investment is required to play this 'game' because everything is given to you. Games can last from less than a minunte to a couple of hours. No new content is nessecary because it is the 'game' that players focus on. Games are suprisingly 'fun', and 'fun' is what will keep players coming back for more and more and years and years Its also free to play.
World of Warcraft is not a game. It is more like a job or going to work. Its greulling, monotonous, and sometimes horribly boring. You have to 'work' for anything you want to get or even to just level your character up. All good items have to be 'worked' for requiring huge investments of personal time, in order that your character be on the same even level playing field that the rest of the players are on. Time investment into your character in order to obtain the "best stuff" is what deterimes who will win battles. You will spend days and months trying to get the "best stuff" for your character because nothing is given to you. New content is nessecary because there is no 'game' to play, only 'things' to 'work' for. Work is suprisingly shitty and the vast majority of people hate 'work'. Most people have to 'work' 5 days a week in RL in order to earn a living and dont want to 'work' in a game, if you can call it that. 'Work' is what will make players quit World of Warcraft and make them never want to come back.. Also you have to pay 20 dollars a month to play this game and most of the time, will be left in the dark as to what the developers are spending your money on(i,e game changes, content).
I have played Warcraft 3 for many years, my props go out to the developers of this game. Its is truly unequaled by any other game to date. A masterpiece. . Warcraft 3 is light and easy and best of all it is fun to play!
Sadly, I was hoping World of Warcraft would have been made with the same genius and 'fun' factor as Warcraft 3. I had hoped the developers would make a 'game' out of it, instead they made a 'job' out of it. World of Warcraft is heavy and I quit after about 5 months of this 'work'.
Hell, I dont even have a job and I still dont want to work in a game! Warcraft 3 all the way baby!