EA/Activision will now be setting you up in game to fail, or spend. Long gone are the competitive days. They have a new patent that will put you with people with very strong purchased items so that you fail and want to purchase it yourself. Their hope is you join, get raped. Buy a weapon to compete, do awesome against another person that was in the same situation as you previously, then group you yet again with someone who has stronger purchased in game items. Thus making you want to make another purchase.
I hope you are all happy! Lots of us warned you! Good luck in your "competitive" games going forward. Like F2P, you guys will support it and it will spread to other devs.
I hope this leads to some really high end and excellent single player games.