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I see lots of discussions about MMO pay models these days.
I wonder about the idea of commercials in game? Like, what if ever 30 mins (or whatever is financially viable), the game paused for 30 seconds to play an actual commercial, then after the commercial, the game un-paused and you continued doing whatever it was you were doing?
I'm just curious if that would work for the gaming companies. Because, lets be honest, as much as we all love F2P games, the game companies have to generate funding somehow.
Above all else... never ever piss off the penguin.