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I just saw this news on MMO Culture and it seems that Tencent Games has strikes deal with Shueisha.
Tencent Games, the biggest online gaming company in China,
has announced a ground-breaking deal with Japanese manga publisher Shueisha and
games developer Namco Bandai for the rights of developing Naruto into a full-fledged browser MMORPG.
Yes, the game is a web one, but a “full MMORPG experience” was promised.
1 of Tencent’s many development teams, More Fun Studio, will be developing the game together with
Namco Bandai and another Japanese developer, CyberConnect2.
I am more excited on the fact that Japanese developer CyberConnect2 are involved in this.
They makes Naruto: Ultimate Ninja series. Comic Con 2012 Videos
Pardon my English as it is not my 1st language