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Kind of expounding on the "Fourth Pillar", I cant help but point out the real line between happy subscribers and unhappy unsubscribers is play style.
I've said it before, big title mmorpg's brought many new players into the fold, gone are the days of the close knit, die hard "yes M'lady" crowd from rpg games like EQ.
The reoccuring theme with the bulk of unhappy ex players is the way they typically play the game, (a quick caviot) I don't mean every single person fits this mold so use common sense at will.
You hear it time and again, people play a little of the starter worlds quests, they pee vee pee non stop, the planet quests turn grey, they jam through the personal story and hit 50 in a week or two.
The same people will tell you how much they hate the planets and the linear quests and so on, open world pvp is all that matters ect. even though most of them haven't seen anymore of the individual worlds outside of the flight paths to the class quests they jammed through.
It's the way I and many others played Warcraft, rip through the levels, get to endgame so you can farm gear in the arena or raids, and then quit because you are bored.
I am utterly content to play my character, fly to a planet and entrench myself in the content, levels happen with a story unfolding from talking, living beings in the worlds.
Sorry if this rpg game didn't meet your fps style, contrary to the silly and typical sky is falling crowd here, the game is still in existence and after a few months now, developement is ongoing to make it better.
Well better if you like role playing games anyway.