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MMO "Pioneer" Richard Bartle, co-creator of MUD1 and author, has gone on record with GamesIndustry.biz as saying that, in essence, the free to play bubble will burst when players realize that they are about to be "nickled and dimed to death". Bartle engaged in a healthy debate with F2P proponents during the Develop conference held recently in England.
"It will tail off because there is a fixed amount of people willing to spend enormous amounts of money, and there's too much competition for those people.
"It will also tail off because the type of games people want to play will change. The more games you play the more sophisticated the content of the games you will want. And when you want a more sophisticated game, then the overlay of free-to-play will be more of a problem for you. You will get a more moral sense of fair play."
Read the full article at GamesIndustry.biz