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My face when I was greeted by a "POWERED BY HERO ENGINE" splash screen while installing the launch client.
For those unaware, Hero is the same engine that powers SWTOR. The funny thing is ZOS made a big fuss that Hero Engine was only used for early testing, and that they had built their own engine for the full release. Apparently that was just damage control to distance the game from SWTOR whilst that ship was sinking in 2012/2013.
So now it makes perfect sense why they have no plans for speech bubbles, they cripple the performance of the fragile Hero engine as was evident in SWTOR when they removed them completely in early beta never to be seen again.
I wonder what other suprises are in store. Perhaps they will follow SWTOR's F2P within a year business model too.