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After reading about the new CashShop to keep Rift on life-support it has become apparent that TRION is moving towards the dark-side of the force when it comes to their business model.
All I have to say is my entire guild, family, and friends will write TRION off completely into the FLOOR if they do the same to ArchAge when it comes out.
ArchAge is NOT a game built for F2P or otherwise. It is built around the P2P model (Since it is a sandpark early game, and sandbox late-game). These type of products do not do well whatsoever, if at all, on the Cash-Grab business model.
ps: Discussion about the Cash-Shop for RIFT's lifesupport: http://www.mmorpg.com/discussion2.cfm/thread/386375/page/1