I've given a lot of thought to the topic of microtransactions, how much a segment of the MMO community hates them, and what we could (should?) do about them. What I've discovered in my thinking is that I cannot currently come up with an MMO on the market that has no microtransactions. Now I'm sure somebody will point to some obscure, niche MMO where you pay the subscription and that's that - except it isn't, really; because even when developers aren't facilitating microtransactions, players are finding ways to initiate their own microtransactions. Essentially the players become the cash shop. Diablo 2, for instance, had no officially sanctioned RMTs, and yet we all know there was definitely a large community of people selling items for real-world cash. So what I'm wondering is this: Why do the players that hate microtransactions find these MMOs and then end up creating a market of microtransactions?