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World of Warcraft: Charity Pet Raises $2.3 Million for Hurricane Victims

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Comments

  • SeelinnikoiSeelinnikoi LONDONPosts: 661Member Uncommon

    Would be funny if they gave the money in BNET balance... lol

  • kadepsysonkadepsyson sun prairie, WIPosts: 1,937Member
    Blizzard - more aid money sent for the hurricane victims than the USA government.

    El Psy Congroo

  • orbitxoorbitxo fort lauderdale, FLPosts: 1,405Member Uncommon

    Didnt they just have a 'Cataclysm'  last year and failed?....<.<

     

    jk

  • XiaokiXiaoki White Pigeon, MIPosts: 2,601Member Uncommon

    Gotta love that "Blizzard effect".


    If this had been some other MMO developer, like ArenaNet, they would be heralded as saints.


    But, no, since its Blizzard we get this


    greedy money grabbing evil mega corporation bstds.
  • GravargGravarg Harker Heights, TXPosts: 3,332Member Uncommon
    They got my $10, and he's too cute too.  I run around with him as my main companion now, sorry Mr. Bigglesworth, but you're not on fire!
  • DaezAsterDaezAster new york, NYPosts: 803Member
    Being from s.i.n.y myself I must say thanks to blizz for caring more so then many of our ellected officials. Big props!!!
  • MurlockDanceMurlockDance ParisPosts: 1,223Member
    Originally posted by SBFord

    Blizzard Entertainment has announced that World of Warcraft players raised over $2.3 million to be donated to the American Red Cross to assist victims of Hurricane Sandy. The money was raised through sales of the Cinder Kitten in-game pet. 100% of the cost of the Cinder Kitten was donated to the ARC.

    Read more on the World of Warcraft community site.

    image

    I am so glad to hear this, and not bad for a 10 USD pet. That is a lot of cinder kitties. Since I can't donate directly to the US Red Cross, I went ahead with this and am glad to have been a part of it.

    Playing MUDs and MMOs since 1994.

    image
  • kadepsysonkadepsyson sun prairie, WIPosts: 1,937Member
    Originally posted by FARGIN_WAR
    [mod edit]

    Some people cannot donate directly, as other posters have pointed out, but were able to help using this.  Perhaps some didn't even care to own the pet, but sent 10 dollars to help anyways.

     

    So what do you want instead?  Nobody at all to help the victims?  The government isn't.

    People opened their wallets to help those in need, and you call them selfish.  Truly, you disgust me.

    El Psy Congroo

  • MurlockDanceMurlockDance ParisPosts: 1,223Member
    Originally posted by FARGIN_WAR
    [mod edit]

    Er, I missed something. What exactly is a cinder kitty going to do for me in real life ? If you think that having some silly kitten in a video game is a big deal, then it is you who missed the point. We basically donated money for nothing at all but for me it means a lot because I have some family in the part of the US that got hit. They were much better off than many people, so I really did want to give *something*.

    I do not live in the US, the only way I can donate to the Red Cross in North America is via something like this, so I was personally glad for it.

    I am just hoping some of the money gets used to help Haiti and Cuba too.

    Playing MUDs and MMOs since 1994.

    image
  • strangiato2112strangiato2112 Richmond, VAPosts: 1,538Member Common
    Originally posted by dotdotdash
    [mod edit]

    I dont even think it was trolling, i think it was just sarcasm that went over people's heads

  • AeolronAeolron Ottawa, ONPosts: 648Member
    Either way, blizzard has done something here that every mega corporation should be doing. This shows the true nature of a company and its employees and customer base, whoever bought one of these pets, and to blizzard setting all this up, you people should pat yourself on the back! Well done!
  • PhoebesPhoebes New Orleans, LAPosts: 87Member
    Originally posted by BillMurphy
    Originally posted by Muppetier
    greedy money grabbing evil mega corporation bstds.

    Friend, 100% of the proceeds went to Hurricane Sandy peoples. :)

     

    100% of the proceeds went to the American Red Cross
  • AdoniAdoni Tucson, AZPosts: 346Member Uncommon
    Originally posted by adam_nox

    I don't play WoW anymore, I don't have a job, and I don't like NJ, but I bought one anyways.

      That's pretty cool.

    image
  • TuchakaTuchaka san diego, CAPosts: 468Member
    wow that was nice of them i guess i can't rip on blizzard anymore *cry havok*
  • KarteliKarteli Providence, PAPosts: 2,646Member

    "100% of the cost of the Cinder Kitten was donated to the ARC."

     

    To Blizzards wording, 100% of the cost went to the victims.  Not 100% of the profits.

     

    profits might be 10 million for all I know, but it cost Blizzard 2.3 million to hire / train / market / sell the pet.

     

    Did Blizzard just make money again?

    Want a nice understanding of life? Try Spirit Science: "The Human History"
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  • AcidonAcidon Salem, ORPosts: 797Member

    This may not be the game for me, but I certainly applaud their philanthropic endeavors.

    Sure, it's a tax write-off and all that good stuff.. But the point is that they are putting their large sub-base to good use by providing so much money to good causes.

     

    So, again (in case anyone got confused), I applaud ActiBlizz for doing this.

     
     
    Perhaps they would consider creating another pet in order to donate to the "Acidon Needs Money" foundation.  Hmm.

    Playing: H1Z1, The Crew, Defiance, APB:Reloaded
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  • TheHavokTheHavok San Jose, CAPosts: 2,398Member Uncommon

    Its a win-win for everybody.  Great cause,great people, nice pet.  Kudos to Blizzard for continuing to set the standard for gaming companies.

    On a side note: Haters gonna hate.

  • XiaokiXiaoki White Pigeon, MIPosts: 2,601Member Uncommon


    Originally posted by Karteli
    "100% of the cost of the Cinder Kitten was donated to the ARC." To Blizzards wording, 100% of the cost went to the victims.  Not 100% of the profits.
    You're now going to argue semantics?!


    Also, it was not "Blizzard's wording" it was the wording of the MMORPG.com article writer.


    If you want to check out Blizzard's wording you could have gone to the website linked in the article.

  • GravargGravarg Harker Heights, TXPosts: 3,332Member Uncommon
    Originally posted by Karteli

    "100% of the cost of the Cinder Kitten was donated to the ARC."

     

    To Blizzards wording, 100% of the cost went to the victims.  Not 100% of the profits.

     

    profits might be 10 million for all I know, but it cost Blizzard 2.3 million to hire / train / market / sell the pet.

     

    Did Blizzard just make money again?

    no lol, it's 100% of the cost to players, $10 per player

     

    They do this every once in awhile when something happens.  Blizz benefits cuz they get to write it down as a charitable donation at the end of the year :)

     
  • VolgoreVolgore Posts: 2,205Member Uncommon

    Great, everyone's cheering on Blizzard for donating 2.3mio (of which they'll probably get a good amount back via taxes or something)

    Still in the bigger scope of things this is an ridiculously low amount for a company as huge as Blizzard and in perspective that the overall damage was something around $50 billion. They should be ashamed. I bet their expenses on coffee and tacos each year are bigger. This was nothing but a PR stunt, and a cheap one on top of that.

    image
  • YaevinduskYaevindusk Ul''dah, CAPosts: 1,537Member Uncommon
    Originally posted by Volgore

    Great, everyone's cheering on Blizzard for donating 2.3mio (of which they'll probably get a good amount back via taxes or something)

    Still in the bigger scope of things this is an ridiculously low amount for a company as huge as Blizzard and in perspective that the overall damage was something around $50 billion. They should be ashamed. I bet their expenses on coffee and tacos each year are bigger. This was nothing but a PR stunt, and a cheap one on top of that.

     

    Someone should feel ashamed alright.  Though it isn't Blizzard and their using company time, manpower and resources they could've sold for profit just to encourage more people to donate.  

    Tell me, friend, when was the last time you were at a homeless shelter helping the less fortunate?  Volunteering at an animal shelter or even pass a few bills to a good cause other than something for you or your relatives?

    Encouraging others to donate and donating your own manpower is respectable; it is one's own perogative if they think it's a waste of time to do charitable things and there's nothing wrong with their beliefs.  But actively striking out a company or people for doing charitable things is the same as trying to steal money away from people who need it.  In making such less than socially acceptible remarks you may discourage people from partaking in a charitable event -- no matter the reason of it or the amount that is ultimately raised -- in the future, and thus you become an evil entity bent on making people suffer.

    Bringing people together is more valuable than just tossing a few bucks at a problem and then ignoring it; those who get to others to actively contribute in a community process brings people together and may encourage them to do so in the future.  That is not to mention that each empoyee individually possibly helped in their own way to encourage people.  But no, here we have a select few condemning such actions, trying to find the worst in things, and painting a shady picture of the world.  I certainly don't think I help as often as I should, but things like this remind me that I should, and I don't endeaver to disrupt their good will when they happen as you have.

    Go out and make the world a better place to live instead of partaking in a community (this one, for instance) where you have thus acted like nothing but a complete and total jerk where this issue is concerned.

    When faced with strife or discontent, the true nature of a man is brought forth. It is then when we see the character of the individual. It is then we are able to tell if he is mature enough to grin and bare it, or subject his fellow man to his complaints and woes.

  • VooDoo_PapaVooDoo_Papa Somewhere on a beach on the east coast, FLPosts: 883Member Uncommon
    some of you guys are truely disgusting citizens of this world and are extremely out of touch with it

    image
  • NL-RikkertNL-Rikkert schagenPosts: 121Member Uncommon
    Originally posted by Muppetier
    greedy money grabbing evil mega corporation bstds.

    Haha excatly my thought, this is just one of those brand/name awareness projects, hoping people will love Blizzard and look at their products, aka a cheezy markerting technique to get more revenue. 

    Yes of course it's great the got 2,3M (FROM PLAYERS) to help others out, but do remember Blizzard didn't do anything themselves, so why love them for the selflessness of their players? They make millions and millions of dollars monthly for christ sake they could've spent that right? but they would much prefer having a fancy car or a big house themselves. To bad Blizzard I'm still not buying your products. ;)

    STOOPID
    When someone does something so utterly moronic that it kills your brain cells at the very thought of it.

  • SukiyakiSukiyaki GreenwichPosts: 1,398Member Uncommon
    Originally posted by FARGIN_WAR

    While I really should just say good job helping people in need and move on, I just can't help myself but to point something out.

    First, great job in getting yourself some good press donating other people's money Blizzard, its not something a poor multibillion company could have done on their own.

    And kudos to all the cinder kitten buyers who are happy to selflessly help people, provided they get something for it in return.

    True charity doesn't need fanfair. True charity isn't give and take.

    Now I'll leave you all to bask in the warm fuzzy feelings that self centered charity brings.

     

    But that not in Blizzards marketing intents.

    The point of these short lived donation phases are to introduce even items at higher rate to their cashshop. Everytime they do it without any charity, they receive larger negative backlash because player already wasting 15$ to play WoW expect these things to come for free. Exploiting the donations to advertise the new items is just secondary. It all about silencing any critisicm against the expansion of their cashshop with these fake moral act held up.  Perfect bait for WoW fanbois to attack anyone pointing out the immoral marketing ploy if Blizzard, a poor exploitation of good will and charitiy just to milk a game just a bit more. "If you are against or dare to point out Blizzard cashop milking you are an immoral human because its a charity project (if you put a blind eye on their expansion of a revenue stream that will make much more than they ever donated)" Then again their target audience seems to be gullible enough to suck this farce up anyway.

    As for the cost. Introducing items like these do not even range into costs of more than several ten thousands. Anyone claiming it ranges into the hundredthousand or millions has no clue or is just lying. Only if they hype the sales it in the media and run a PR campaign for it, it will cost more, but that got nothing to do with being generous or doing anyone a favour, its just selfinterest. Plus tax breaks for donations makes the sratch not even hurt anymore.

    Win-Win for Blizzard. Extra cash for Blizzard and people even hold them high up for it instead of complaining about new cashshop items.

  • HowryHowry springfield, ORPosts: 93Member Common

    Congrats to Blizzard for getting a 2.3 Million dollar tax break on the backs of their players.

     

    Way to go!

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