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According to a new developer blog on the official EVE Online site, the migration of current DUST 514 players into the EVE universe will begin "after a slightly longer than usual scheduled downtime" on Thursday, January 10th. DUST players can be recruited into corporations and will appear in General chat as well.
Besides just chatting about the weather or sharing battle stories, we are also introducing the first component of higher level gameplay as part of Faction Warfare. DUST mercenaries can accept contracts offered by the NPC Faction Warfare miltias and fight to attack or defend them in the form of corporation battles. These come with the risk of losing a collateral payment of ISK, but a victory will secure a district on one of the many temperate planets in Faction Warfare space. The more districts a militia has control over the fewer victory points will be required for EVE Faction Warfare pilots to take ownership of the system.
Read more about the interaction between the two games on the EVE Online site.