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If anything that I perceived on games from 2012 is that the majority of gaming companies lack any sort of creative ideas for new games.
I myself have read several topics on this site alone from people who had some great ideas and concepts for everything like mmorpg's to action games. If I had the funding I would grab these individuals on this site with those great ideas and start my own gaming company, we would be the number 1 gaming company.
With that said why can't these companies hire anyone that is creative?