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My main question is why do players have to pay subscriptions or pay crowns to access all areas of Wizard101 when loot packs make the income?
Many free to play MMOs rely on micro transactions such as loot packs and allow their players to access all areas for free. Aeria Games offers loot wheels similar to hoard packs, yet Eden Eternal allow it's player to access all areas for free.
Guild Wars 2 doesn't even rely on loot packs or subscriptions, just one purchase of the game and players get to enjoy the entire game without any extra charge.
The majority of players which are kids actually have to gamble on loot packs to obtain the necessary gear.
Over one year KingsIsle intruduced dozens of Loot Packs, turning Wizard101 into a gambling money making game.
In reality Loot packs are the main income of Wizard101, so why go the extra mile on overcharging players with subscriptions?