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There is an ongoing discussion about what it is that makes today's MMOs so short-lived: Content consumers or the over crowded market or...something else. In our newest column, we take a look at what the real problem might be. See if you agree and then leave your thoughts in the comments.
There’s a part of me that completely agrees with JPNZ, at least as far as the “content locusts aren’t a bad thing” part of his post. They’re just another type of MMO gamer. There are quite a few folks who will stick with a game for years, despite the “new hotness” around the corner. One need only look at WoW’s staggering retention rates to see this (yes, I know it’s an anomaly). In addition, as someone who often has to play multiple games a time to make a living, I quite like the variety. I have a favorite game most of the time, but that doesn’t preclude me from dipping in and out of others.
Read more of Bill Murphy's Content Locusts Aren't the Problem.
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