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I do not believe f2p is the answer, too many quality of life benifits are cut due to on going cost, such as customer service, in-game gms, and hack/bot security. I also feel that the basic ideal of serving you customer is lost. Too often in this model the customer is not right or has no recourse. In addition, when someone is subbed to a game, there is an vested intrest in the well being of the game
That being said sub prices have to drop. There are just too many mmorpgs on the market that are worth playing to be paying 15$ per month for one. I'm currently subbed to TSW and WoW with DF:UW right around the corner. 40+ per month no matter what I can afford is too much for gaming. In all honesty I feel guilty paying 30 per month on subs, but I want the option of playing when I get the urge.
What do you think? If the standard sub was 5$ per month with the AAA services included, would you have a problem subbing, to one or multiple games?