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I've been thinking about GW2 and player motivation a lot lately.
One article that I found one the web describing Motivation in game design :
On one of the pages, the following is stated:
"Even though this system looks ideal and scalable, it has its weaknesses. When the limit of progression is reached, the game looses its interest and the motivation disappears. If there is no limit, the system does not offer any objectives or references and thus the motivation is very weak."
This kind of ties in to the recoccuring complaints I read about lack of motivation for latter levels.
What do the rest of you think?