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Server-wide sense of community... Something most modern games are sorely lacking in.
Stuff to do / incentives to log-in / progression / fun / community.
Aesthetics: Character customization, dyes, templating, costumes/outfits that I'm not forced to pay more for (the big reason f2p is anathema to me).
Collectibles/mini-games: Fishing, Cooking, First Aid, Butterfly Collecting, Woodworking, Housing, Furniture Crafting as well as a HUGE number of pets and mounts. And I mean huge. Like...at least 100 pets and 20 mounts, minimum.
Raiding: I like raids, but it doesn't need to be 'ZOMG HARDCORE RAID NAOOO!!!'. Raids in and of themselves are just big groups of players attacking a boss with a decent smattering of mechanics in a closed environment (sorry, open world bosses don't qualify as raids if pvp exists imo).
Consensual pvp: self-explanatory. Forced pvp is evil incarnate.
Lore/secrets: I want lore, and I want exploring secrets. This would be gw2's biggest appeal to me.
Traps: DDO's claim to fame. I love the way traps exist in DDO, and wish randomized traps/puzzles existed in other games.
Dungeons: Lots and lots of dungeons with good lore behind them.
I think saying 'community' is simultaneously obvious...and impossible. A community is people, and a bad community is -still- people. No changing that.
Endless character progression with a purpose...... nothing else matters.
ATM, only EVE provides this.
In my day MMORPG's were so hard we fought our way through dungeons in the snow, uphill both ways.I don't play games, I inhabit virtual worlds™ Still currently "subscribed" to EVE, and only EVE!!!"This is the most intelligent, well qualified and articulate response to a post I have ever seen on these forums. It's a shame most people here won't have the attention span to read past the second line." - Anon