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Guild Wars 2: ArenaNet Amasses 3.8M Sales in China [Updated]

SBFordSBFord Associate Editor - News ManagerThe Land of AZPosts: 16,649MMORPG.COM Staff Uncommon

According to a report at GamesIndustry.biz, ArenaNet has sold 3.8 million copies of Guild Wars 2 in China, surpassing the total sales for the rest of the world. Guild Wars 2 has amassed these sales in just over two months since the game's release in China.

The success of Guild Wars 2 is a vindication on two fronts. First, it is a compelling example of a game finding a significant audience with a pay-to-play model in a country where the market is dominated by free-to-play. Second, it is further evidence that the Chinese market is a lucrative untapped resource for developers in North America, Europe and elsewhere.

UPDATE: Shortly after these reports from 17173 started coming in, ArenaNet took to Twitter to announce that these numbers are not official, and that assumptions could have been made. See Twitter for details. Apologies!





Associate Editor: MMORPG.com
Follow me on Twitter: @MMORPGMom

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Comments

  • flizzerflizzer Manchester, NHPosts: 1,550Member Uncommon
    Here we go again...... grab the popcorn.
  • AeonbladesAeonblades Home, GAPosts: 2,083Member

    I figured this game would be a big hit in China, I mentioned it a few month's ago here. The game is definitely more designed for their monetization platform with the extreme focus on the cash shop and paying for every convenience.

     

    Also, the massive grind associated with the legendary weapons, ascended gear, etc. Appeals to a more grindy player base imo.

    Currently Playing: ESO and FFXIV
    Have played: You name it
    If you mention rose tinted glasses, you better be referring to Mitch Hedberg.

  • CouganCougan DoncasterPosts: 394Member

    Cant really fault GW2 overall. A cheap buy to play MMO with a decent cash shop model. Lot of content and fun PVP with some new convenience features. Hell they even made the start experience and leveling fun which is something some MMOs cant seem to grasp.

    I stopped playing because of the lack of permanent content though as it was mostly Living Story.

    Definitely deserves the sales in China though.

  • DoogiehowserDoogiehowser ParisPosts: 1,873Member
    Originally posted by Aeonblades

    I figured this game would be a big hit in China, I mentioned it a few month's ago here. The game is definitely more designed for their monetization platform with the extreme focus on the cash shop and paying for every convenience.

     

    Also, the massive grind associated with the legendary weapons, ascended gear, etc. Appeals to a more grindy player base imo.

    Yep..this game is perfect for chinese players.

    "The problem is that the hardcore folks always want the same thing: 'We want exactly what you gave us before, but it has to be completely different.'
    -Jesse Schell

    "Online gamers are the most ludicrously entitled beings since Caligula made his horse a senator, and at least the horse never said anything stupid."
    -Luke McKinney

    image

  • FoobarxFoobarx Poway, CAPosts: 451Member

    I think at this juncture, we can definitively say that most gamers buy or try every game out there on the market, thus we've all been counted in the sales of just about every game.  I don't think sales numbers or sub numbers for that matter mean all that much anymore, I think they need a better way of tracking actual gameplay that actually keeps track of real game play and not merely some time card prepaid in advance.

     

    The game companies themselves have this data... they don't share it with us, nor is required to be filed as a public record.

     

    On a side note, shouldn't we consider also the fact that this is a western game marketed in the east...  they don't see our games marketed over there any more than we see theirs.  It truly is two entirely separate markets.

  • NadiaNadia Canonsburg, PAPosts: 11,866Member Uncommon
    Originally posted by Foobarx

     I don't think sales numbers or sub numbers for that matter mean all that much anymore, I think they need a better way of tracking actual gameplay that actually keeps track of real game play and not merely some time card prepaid in advance.

    companies have the data like concurrent users

    but because they are businesses - sales / sub#s / microtransactions are the bottom line

  • FoobarxFoobarx Poway, CAPosts: 451Member
    Originally posted by Nadia
    Originally posted by Foobarx

     I don't think sales numbers or sub numbers for that matter mean all that much anymore, I think they need a better way of tracking actual gameplay that actually keeps track of real game play and not merely some time card prepaid in advance.

    companies have the data like concurrent users

    but because they are businesses - sales / sub#s / microtransactions are the bottom line

    True, that's their bottom line... but we aren't their accountants nor should we be.  

     

    I'm just saying as gamers, this information really doesn't tell us much in the grand scheme of things.  We're not trying to figure out which game company is more solvent, we're trying to figure out which games have a healthy population of actual playing gamers.  We want to know this when we seek out servers... when we choose factions... when we choose games to play.  They'd rather you not know those specifics because if it's not in their favor, you may just pass on them entirely.

  • DamonVileDamonVile Vancouver, BCPosts: 4,818Member
    Originally posted by Foobarx

    I think at this juncture, we can definitively say that most gamers buy or try every game out there on the market, thus we've all been counted in the sales of just about every game.  I don't think sales numbers or sub numbers for that matter mean all that much anymore, I think they need a better way of tracking actual gameplay that actually keeps track of real game play and not merely some time card prepaid in advance.

     

     

    gw2 has sold 7 million copies ( so they say ) I don't think that means most gamers bought it......or even close. Those numbers, any number will always be meaningless outside a forum debate. If you find a game fun and you're enjoying the people you play with subs, boxes sold or unique log ins are just numbers. If you hate the game those numbers wont make the game any better.

  • kresa3333kresa3333 petah tikvaPosts: 64Member
    Originally posted by Cougan

    Cant really fault GW2 overall. A cheap buy to play MMO with a decent cash shop model. Lot of content and fun PVP with some new convenience features. Hell they even made the start experience and leveling fun which is something some MMOs cant seem to grasp.

    I stopped playing because of the lack of permanent content though as it was mostly Living Story.

    Definitely deserves the sales in China though.

    Totaly agree probebly the best 60 bucks i spend on a game in my life 

    Now days with cheap boring mmo's comming out every day u swap btw them all the time  and with gw2 i kept playing for a year , great game with many nice features that could be taken to the new mmo's to come 

    but yeah they made a horrible mistake with the living story such a shame....

  • SkuallSkuall UnknowPosts: 1,287Member Uncommon
    its buy to play so yeah
  • raapnaapraapnaap LeidenPosts: 397Member Uncommon

    GW2 is easily worth the money for the initial content. Unfortunately they made many mistakes post-launch with the temporarily (and highly lore-disconnected) content and the Ascended gear grind. Development resources that could have been better used for a continuation of the game we all bought at launch.

     

    ArenaNet has to make some fancy moves to correct all these mistakes in their 'season two' PvE updates. But as WvW player, the biggest harm in my opinion came from Ascended gear and no WvW updates of any significance since launch besides WvW progression. Unfortunately I see them neither remove the gear grind or provide it available in WvW, and I also do not see them updating WvW anymore, a result of spreading their limited development team over three entirely different play styles (PvE, sPvP, WvW) and only having the time to develop for the most resource-hungry (PvE).

     
  • nastyjmannastyjman New York, NYPosts: 161Member
    Originally posted by raapnaap

    GW2 is easily worth the money for the initial content. Unfortunately they made many mistakes post-launch with the temporarily (and highly lore-disconnected) content and the Ascended gear grind. Development resources that could have been better used for a continuation of the game we all bought at launch.

     

    ArenaNet has to make some fancy moves to correct all these mistakes in their 'season two' PvE updates. But as WvW player, the biggest harm in my opinion came from Ascended gear and no WvW updates of any significance since launch besides WvW progression. Unfortunately I see them neither remove the gear grind or provide it available in WvW, and I also do not see them updating WvW anymore, a result of spreading their limited development team over three entirely different play styles (PvE, sPvP, WvW) and only having the time to develop for the most resource-hungry (PvE).

     

    I agree with WvW--even updating the Commander party would benefit players both in PvE and WvW. If they want to break up the zerg properly and make it easier for players, a Commander UI (something similar to the Grid addon in WoW) would be amazing. They can make it minimalist all they want, but at least the commander and the party members know who is on which column and how many there are in the raid party. Want to do a coordinated attack? Column 1 goes to the camp, Column 2 distracts the enemy, while column 3 and 4 would do a sneaky cap on the opponent's tower.

    Right now, I'm playing the LS, and it is fun. But WvW is bleh for me until the next WvW Season happens.

  • doodphacedoodphace Vancouver, BCPosts: 1,815Member
    I cant believe that Reddit page made news on mmorpg.com....all the talk about sales was added to the reddit page, it wasn't transleated from the chineese page. All the chineese page is, is a list of toon populations per server, it never mentions sales or actual players. I am not doubting the success of GW2 at all, but I am absolutly flabbergasted that a reddit poster transelating toon populations, and adding sales talk to it, is getting picked up by "mainstream" sites. This is like when news orgs run with onion.com stories lol.
  • nastyjmannastyjman New York, NYPosts: 161Member
    Originally posted by doodphace
    I cant believe that Reddit page made news on mmorpg.com....all the talk about sales was added to the reddit page, it wasn't transleated from the chineese page. All the chineese page is, is a list of toon populations per server, it never mentions sales or actual players. I am not doubting the success of GW2 at all, but I am absolutly flabbergasted that a reddit poster transelating toon populations, and adding sales talk to it, is getting picked up by "mainstream" sites. This is like when news orgs run with onion.com stories lol.

    Video Game Journalism at its finest!

  • parpinparpin budapestPosts: 111Member Uncommon

    it also sold 3.5 million copies in NA and EU and hold the title for fastest selling mmo in history.

    ANET YOU MAKE A LOT OF MONEY TIME TO IMPROVE THE GAME.

  • caetftlcaetftl Los Angeles, CAPosts: 358Member

    Jeez, 1 source misinterprets ambiguous data and every MMO news site runs with it. 

     

    The source for all these claims is a census they took that measures characters per server (not accounts).  Obviously chinese players don't all just use 1 character on their server so the number is not accurate. 

    Also let's add some context to GW2 in china, the game sells for less than a movie ticket there. 

  • doodphacedoodphace Vancouver, BCPosts: 1,815Member
    Originally posted by caetftl

    Jeez, 1 source misinterprets ambiguous data and every MMO news site runs with it. 

     

    The source for all these claims is a census they took that measures characters per server (not accounts).  Obviously chinese players don't all just use 1 character on their server so the number is not accurate. 

    Also let's add some context to GW2 in china, the game sells for less than a movie ticket there. 

    The most interesting thing (if I may put my tin foil hat on for a sec) is that their first census of toons on launch day had 760,000. The max amount of toons you can create per account is 5. Whats 3.8 mil divided by 5? You guessed it, 760,000 :-)

  • TorvalTorval Oregon CountryPosts: 7,221Member Uncommon
    It's good to hear they're successful. Both GW2 and FFXIV are doing much better than I had expected they would. It's good to hear games posting some positive numbers.
  • FoomerangFoomerang Portland, ORPosts: 5,565Member Uncommon

    I will admit the numbers after a second look seem odd. It took na/eu almost two years to still fall short of two months in china? And they counted characters on servers? I don't know. I guess we will see when the official reports come down from ncsoft.

  • TheocritusTheocritus Gary, INPosts: 3,758Member Uncommon
    I dont know why every game maker doesnt start their game in Asia first...The Koreans and Chinese just seem more rabid about their gaming and are willing to spend whatever it takes.
  • NadiaNadia Canonsburg, PAPosts: 11,866Member Uncommon
  • NadiaNadia Canonsburg, PAPosts: 11,866Member Uncommon
    Originally posted by Theocritus
    I dont know why every game maker doesnt start their game in Asia first...The Koreans and Chinese just seem more rabid about their gaming and are willing to spend whatever it takes.

    doesnt always work

    both EQ and EQ2 were available in Asia and did not do well

     

     

  • TorvalTorval Oregon CountryPosts: 7,221Member Uncommon

    Originally posted by Theocritus
    I dont know why every game maker doesnt start their game in Asia first...The Koreans and Chinese just seem more rabid about their gaming and are willing to spend whatever it takes.

    Some are doing that or are delaying NA/EU deployments until last. Notice AA and other games have hit Russia before NA/EU? Blade and Soul deployed to China before NA. I think we (NA gamers) are sort of marginalizing ourselves.

    Originally posted by Nadia

    mmochampion has links to both the 1st and 2nd census breakdowns

    http://www.mmo-champion.com/threads/1517288-Guild-Wars-2-Launches-in-China!?p=28076642&viewfull=1#post28076642

    Thanks. Those make a lot of sense. I think any numbers a pub / dev puts out don't tell the whole story. They could give us straight up breakdowns of their accounts, arpu, time played, logins, etc. but they don't. Still, I see them as general barometers of the success and more so how the publisher feels about their property. Yoshida did something similar with FFXIV - it let us know SE is happy with the success, but he didn't give us exact figures. It's good to hear generally positive reports.

     

  • AeonbladesAeonblades Home, GAPosts: 2,083Member
    Originally posted by Nadia
    Originally posted by Theocritus
    I dont know why every game maker doesnt start their game in Asia first...The Koreans and Chinese just seem more rabid about their gaming and are willing to spend whatever it takes.

    doesnt always work

    both EQ and EQ2 were available in Asia and did not do well

     

     

    Not enough cash shop and grinding would be my guess. Both of those games are rather tame compared to most grinds in games that are successful in Asia. Original EQ with hell levels and all actually had a fairly decent Asia population, at least on Emarr back in the Kunark-PoP era, there were 3 separate raiding guilds from Asia.

    Currently Playing: ESO and FFXIV
    Have played: You name it
    If you mention rose tinted glasses, you better be referring to Mitch Hedberg.

  • doodphacedoodphace Vancouver, BCPosts: 1,815Member
    Originally posted by Nadia

    mmochampion has links to both the 1st and 2nd census breakdowns

    http://www.mmo-champion.com/threads/1517288-Guild-Wars-2-Launches-in-China!?p=28076642&viewfull=1#post28076642

    And both are a census of charecters on each server, not one of them mentions accounts or sales. Nowhere does it even mention where the toon numbers came from (NCsoft nor KongZhong).

    I am utterly amaized how a site like 17173.com in china compiles a list of charecters per server, someone on reddit takes it, doesnt even translate it propely, misinterprates what the data reprisents, adds a whole bunch of verbiage about sales etc, and the MMO media picks up his reddit post and runs with his description and passes off the added in sales info descriptors as coming from NCsoft.

    GW2 is a beast and doing admirably, but this is getting a little crazy, no?

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