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Blizzard removes cash shop from Diablo III. Says it undermines gameplay.

WaterlilyWaterlily parisMember Posts: 3,105 Uncommon

http://www.joystiq.com/2013/09/17/diablo-3-closing-auction-house-in-2014/

Blizzard Production Director John Hight:

"It ultimately undermines Diablo's core game play: kill monsters to get cool loot.

With that in mind, we want to let everyone know that we've decided to remove the gold and real-money auction house system from Diablo 3."

 

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Comments

  • RebelScum99RebelScum99 Mesa, AZMember Posts: 1,090

    Blizzard obviously is a smart company.   They generally know what's going on, and, for the most part, make the right decisions involving their games.  My question is, how did they not anticipate the RL cash shop would have this exact effect on their game?  The Diablo series has ALWAYS been about killing monsters and amassing loot.  Lots and lots of loot.  How could they think allowing players to use real money to buy that loot online would do anything other than degrading the Diablo experience? 

    Rookie mistake by a company that should know better.

  • TheHavokTheHavok San Jose, CAMember Posts: 2,408 Uncommon
    Originally posted by Waterlily
    http://www.joystiq.com/2013/09/17/diablo-3-closing-auction-house-in-2014/ Blizzard Production Director John Hight: "It ultimately undermines Diablo's core game play: kill monsters to get cool loot. With that in mind, we want to let everyone know that we've decided to remove the gold and real-money auction house system from Diablo 3."  

    Wow, this is very surprising. Kudos for Blizzard on having the balls to make drastic changes to their game that sold over 10 million copies. I'm glad they still care about their reputation so much.

  • MaelzraelMaelzrael Las Cruces, NMMember Posts: 371 Uncommon

    awesome... to bad they didn't think of that before they ruined the game.

     

    Man I wish they would have just made a full blown mmo and not some arpg half breed that lacks on both ends. The theme of the game is awesome.. just the game itself fails to deliver much overall and doesn't live up to a game made over a decade ago.

    image
  • TheHavokTheHavok San Jose, CAMember Posts: 2,408 Uncommon
    Originally posted by RebelScum99
    Blizzard obviously is a smart company.   They generally know what's going on, and, for the most part, make the right decisions involving their games.  My question is, how did they not anticipate the RL cash shop would have this exact effect on their game?  The Diablo series has ALWAYS been about killing monsters and amassing loot.  Lots and lots of loot.  How could they think allowing players to use real money to buy that loot online would do anything other than degrading the Diablo experience?  Rookie mistake by a company that should know better.

    They added the AH because of all the third party sites that were used in Diablo 2. They decided that if you can't get rid of them, you should incorporate what they do well and thus take that type of business out of third party sites' hands, at the very least, making it safer for their Playerbase.

    Did it have adverse effects on the game? Yes, but it was still a good idea in many respects.

  • SentimeSentime Chicago, ILMember Posts: 270 Uncommon

    Ok so people will buy their stuff from China farmers, possibly at a lower price like in every other loot gathering mmo.

    What changes?

  • RebelScum99RebelScum99 Mesa, AZMember Posts: 1,090
    Originally posted by TheHavok
    Originally posted by RebelScum99
    Blizzard obviously is a smart company.   They generally know what's going on, and, for the most part, make the right decisions involving their games.  My question is, how did they not anticipate the RL cash shop would have this exact effect on their game?  The Diablo series has ALWAYS been about killing monsters and amassing loot.  Lots and lots of loot.  How could they think allowing players to use real money to buy that loot online would do anything other than degrading the Diablo experience?  Rookie mistake by a company that should know better.

    They added the AH because of all the third party sites that were used in Diablo 2. They decided that if you can't get rid of them, you should incorporate what they do well and thus take that type of business out of third party sites' hands, at the very least, making it safer for their Playerbase.

    Did it have adverse effects on the game? Yes, but it was still a good idea in many respects.

    Oh, I know WHY they did it.  I get that.  I'm just wondering how they couldn't have anticipated that it would have this exact effect.

  • VassagoMaelVassagoMael Covington, LAMember Posts: 555
    This just in: Blizzard States the Obvious!

    Free to play = content updates for the cash shop. Buy to play = content updates for the cash shop.
    Subscription = Actual content updates!

  • zymurgeistzymurgeist Pittsville, VAMember Posts: 5,386 Uncommon
    Originally posted by RebelScum99
    Originally posted by TheHavok
    Originally posted by RebelScum99
    Blizzard obviously is a smart company.   They generally know what's going on, and, for the most part, make the right decisions involving their games.  My question is, how did they not anticipate the RL cash shop would have this exact effect on their game?  The Diablo series has ALWAYS been about killing monsters and amassing loot.  Lots and lots of loot.  How could they think allowing players to use real money to buy that loot online would do anything other than degrading the Diablo experience?  Rookie mistake by a company that should know better.

    They added the AH because of all the third party sites that were used in Diablo 2. They decided that if you can't get rid of them, you should incorporate what they do well and thus take that type of business out of third party sites' hands, at the very least, making it safer for their Playerbase.

    Did it have adverse effects on the game? Yes, but it was still a good idea in many respects.

    Oh, I know WHY they did it.  I get that.  I'm just wondering how they couldn't have anticipated that it would have this exact effect.

    Because people aren't that predictable. You just never know how these things will turn out until you try them.

    "Strong and bitter words indicate a weak cause" ~Victor Hugo

  • longeelongee MelbourneMember Posts: 27 Uncommon
    Next they should removed a large number of useless stats from gear.
  • archisisarchisis Tri Cities, WAMember Posts: 58

    I am so excited about this. I just wish they would have listened to the players and thought out the process a bit more before implementing the auction house. I can't wait to see what goodies they have in store for us.  :)

    image
  • BearKnightBearKnight Augusta, GAMember Posts: 461 Common

    I have a giant sign that reads "OH REALLY? Isn't this what we told you pre-launch about the AH?".

     

    However, It later seemed too big of a sign to actually carry around with me :(.

  • blix2006blix2006 interlachen, FLMember Posts: 307 Uncommon
    the damage to the economy is done..people now have an infinite bank roll...i just hope they dont inflate vendor prices thinking everyone is running around with 10 billion gold.
  • TorkazTorkaz Kenosha, AKMember Posts: 91 Uncommon
    Misleading title.  It isn't being removed till March 2014.
  • HrimnirHrimnir Qeynos, COMember Posts: 2,215 Rare
    Originally posted by blix2006
    the damage to the economy is done..people now have an infinite bank roll...i just hope they dont inflate vendor prices thinking everyone is running around with 10 billion gold.

    It really isnt.  The author should of said in the title that the Auction House is being removed.  The title implies its only the RMAH.  The entire AH is being removed, which means all those billions of gold people supposedly have is utterly and completely useless for obtaining items.  So they will be able to repair indefinitely, woopety doo.

    "The surest way to corrupt a youth is to instruct him to hold in higher esteem those who think alike than those who think differently."

    - Friedrich Nietzsche

  • TorvalTorval Oregon CountryMember Posts: 10,468 Epic
    Originally posted by zymurgeist
    Originally posted by RebelScum99
    Originally posted by TheHavok
    Originally posted by RebelScum99
    Blizzard obviously is a smart company.   They generally know what's going on, and, for the most part, make the right decisions involving their games.  My question is, how did they not anticipate the RL cash shop would have this exact effect on their game?  The Diablo series has ALWAYS been about killing monsters and amassing loot.  Lots and lots of loot.  How could they think allowing players to use real money to buy that loot online would do anything other than degrading the Diablo experience?  Rookie mistake by a company that should know better.

    They added the AH because of all the third party sites that were used in Diablo 2. They decided that if you can't get rid of them, you should incorporate what they do well and thus take that type of business out of third party sites' hands, at the very least, making it safer for their Playerbase.

    Did it have adverse effects on the game? Yes, but it was still a good idea in many respects.

    Oh, I know WHY they did it.  I get that.  I'm just wondering how they couldn't have anticipated that it would have this exact effect.

    Because people aren't that predictable. You just never know how these things will turn out until you try them.

    I sort of agree and disagree. Yes, people are unpredictable. That's true for both the people on the business end as well as the consumer. I wouldn't have predicted Blizzard would gut such a core feature of that game. I figured at worst they just wouldn't use it again.

    However, some behaviors can reliably be anticipated if not outright predicted. It's not really hard to imagine a scenario where competition for real money would ruin game play, let alone a system centered around loot acquisition. They should have at least anticipated this to be a very likely outcome. Maybe they did and didn't mind experimenting with the gamer dollar. We're pretty free with those.

    Anyway, If this patch / expansion gets published, I will probably buy the game.

    Centuries ago, in primitive times, before the dawn of civilization, there were things that would be inconceivable to us today; such things as poverty, disease, violence, senility, and love.
  • TheDarkrayneTheDarkrayne YorkshireMember Posts: 3,063 Uncommon
    /misquote...
  • TheDarkrayneTheDarkrayne YorkshireMember Posts: 3,063 Uncommon
    Originally posted by Hrimnir
    Originally posted by blix2006
    the damage to the economy is done..people now have an infinite bank roll...i just hope they dont inflate vendor prices thinking everyone is running around with 10 billion gold.

    It really isnt.  The author should of said in the title that the Auction House is being removed.  The title implies its only the RMAH.  The entire AH is being removed, which means all those billions of gold people supposedly have is utterly and completely useless for obtaining items.  So they will be able to repair indefinitely, woopety doo.

    Plus the new items in the expansion will render almost all the other ones useless. It'll be a clean slate.

  • superconductingsuperconducting Rochester, NYMember Posts: 858 Uncommon

    Uh, Isn't this a little late to change?

    I stopped playing D3 years ago and don't think reaper of souls will be enough to attract me back.

    image
  • doragon86doragon86 Boston, MAMember Posts: 589 Uncommon
    Guess they aren't making much money of the AH. 

    "For the Angel of Death spread his wings on the blast,
    And breathed in the face of the foe as he passed:
    And the eyes of the sleepers waxed deadly and chill,
    And their hearts but once heaved, and for ever grew still!"
    ~Lord George Gordon Byron

  • longeelongee MelbourneMember Posts: 27 Uncommon
    Originally posted by superconducting
    Uh, Isn't this a little late to change? I stopped playing D3 years ago and don't think reaper of souls will be enough to attract me back.

    "Years" he says, D3 launched May 15, 2012.

  • TheDarkrayneTheDarkrayne YorkshireMember Posts: 3,063 Uncommon
    Originally posted by doragon86
    Guess they aren't making much money of the AH. 

    I'd like to know a form of entertainment or feature that doesn't either close or stop if it doesn't make enough money. You haven't said anything clever here.

     

  • kylverkylver c, KYMember Posts: 1,344 Uncommon

    I'm glad they tried it and saw that it failed. It's a good lesson.

    EDIT: BTW, the Blizzard launcher says they are shutting down the gold and RMAH in March of 2014.

  • fayknaymfayknaym Washington, DCMember Posts: 125
    Originally posted by superconducting
    Uh, Isn't this a little late to change? I stopped playing D3 years ago and don't think reaper of souls will be enough to attract me back.

    How did you stop playing D3 years ago? It only came out last year. lol

  • baphametbaphamet omaha, NEMember Posts: 3,123 Uncommon


    Originally posted by Hrimnir
    Originally posted by blix2006 the damage to the economy is done..people now have an infinite bank roll...i just hope they dont inflate vendor prices thinking everyone is running around with 10 billion gold.
    It really isnt.  The author should of said in the title that the Auction House is being removed.  The title implies its only the RMAH.  The entire AH is being removed, which means all those billions of gold people supposedly have is utterly and completely useless for obtaining items.  So they will be able to repair indefinitely, woopety doo.

    people will still be able to trade wont they? i don't know if people will trade with gold but gold still wont be totally useless because of crafting.

  • nariusseldonnariusseldon santa clara, CAMember Posts: 26,690 Rare
    Originally posted by baphamet

     

    people will still be able to trade wont they? i don't know if people will trade with gold but gold still wont be totally useless because of crafting.

    They probably need to adjust the prices for crafting. Right now, a top level gem costs 20M gold to craft. It is pretty tough to get that kind of gold without selling stuff on the gAH.

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