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I see Neverwinter launch no different than any other AAA MMO and even quite typical in nature.
However, the two saving grace here is that Cryptic didn't call it an official release and treat their customers as beta testers and second..once you get past the long queues and client crashes the game is actually quite stable and i haven't encountered any game breaking bugs which i am so used to coming across within first 3 to 4 hours of gameplay.
But like i mentioned in title that more companies should start calling their official releases what it really is..a paid open beta testing.