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So Makeb has hit and people are playing it.
Oft times people ask how many SWTOR players are subscribers and how many are Free-To-Players.
Well, odds are if you were playing in Makeb, you were a subscriber.
Many people stated that Makeb had 30 instances (albeit with 50 people per instance.)
For shits and giggles, that means, on the generous side, 17 servers (leaving out the paltry APAC servers) times 30 instances, times 50 players, equals a max concurrent number of 25,500 players.
30 (instances) x 50 (players) x 17 (servers) = 25,500 players.
Since Makeb was new, it's pretty fair to assume that at least 10% of the people who ponied up the money to play it were playing it.
Even with erring on a generous side, that would mean SWTOR has around 255,000 subscribers. (Assuming a 10% concurrent population.)
Want to argue only 5% of the players played the game at the launch of the expansion, well that's 510,000 subscribers. (Which I find unlikely.)
Feel free to poke holes in my observations. I would guess EVE has more subscribers, and that SWTOR is funded a ton through the cartel shop and not a rush of new subscribers.
Prepare yourselves for 2.1 "Customization".