It looks like you're new here. If you want to get involved, click one of these buttons!
First, a definition. Escalation of commitment occurs when a group is working on a project, and at some point in the project it becomes clear that things aren't going well or maybe even the project's original direction is fundamentally flawed, but instead of stepping back and rethinking things, the group just throws more resources at the project in the hope that things will just "work out." This may sound stupid, but it's a relatively common problem. When a group has worked on a project for a long time and invested a lot of resources, sometimes it's tough to admit that mistakes were made early on and rethink things...it can be much easier in the short term to just try to "power through" your difficulties by escalating your commitment to the project.
Now onto SWTOR....
The more I look at SWTOR, the problems it's having, and the solutions that its devs are proposing...the more I think that it was a victim of escalation of commitment. For example, myself, and many others brought up the concern that BW"s strategy of making "fully voiced" a flagship feature of the game was problematic in the long-term because it would make creating additional content very cost prohibitive...and in a subscription themepark MMORPG that lives and breathes on content additions...this is not a good thing. And now we hear that (surprise surprise) SWTOR's additional content won't be fully voiced.
I really think that at some point during SWTOR's development, its management had to realize at least on some level that this was a big potential problem. But instead of stepping back and rethinking things, they just threw more and more resources at the game and plowed forward.
The same can really be said for many of SWTOR's shortcomings such as the single player space combat, the gameplay that apes WoW just a bit too much, and the really half-assed open world PvP. I really feel like at some point in the middle of the project, the devs probably realized that these ideas were all not as good as they seemed at the onset of the project, but basically just chose to plow forward with a flawed concept instead of stepping back and rethinking things.
In the end, I really think SWTOR would have been better off with a more iterative development process. All of these systems and ideas should have been prototyped and thoroughly tested, with the knowledge that if it doesn't work, it will be scrapped. And I think this is important...devs really need to be willing to scrap their ideas if they turn out to not work once you see them "in game." But I feel like with SWTOR, the developer just plowed forward with their original ideas regardless of if they "worked" or not.
Are you team Azeroth, team Tyria, or team Jacob?