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Take a product launch of a new MMO. Look at what is available of tech and market opportunities. Consider inovation and budget. Can you compare a MUD of the 90s to a million-dollar investment AAA MMO like TSW. Not really. So to rephrase then - is TSW the best MMO ever made?
To me it is, but I also believe it will not be obvious to most people yet. Why?
The skill system grows and grows on you. Set-ups that crush some enemies don't work other places. Make builds for solo (and its subforms of survival, dps whatnot), grouping and pvp. Its the best skill system I've seen to date, my last favorite was guild wars 1. These are my subjective opinions.
The world and setting is just immensely original and such a fresh air in comparison to ELVES, MINOTAURS and LASERGUNS. Thank you.
The stories being told, the cutscenes which I usually skip, I don't skip at all. Most of those who play the game know why.
No false promises. Everything promised about the product is there. No false advertising.
Visual look like nothing else in the MMO marketing. Full DX11 with tesselation, there is in my opinion no launched MMO looking better, except arguably EVE which does a great job at what it does (though being way different). On my 64 bit it's super stable, but not so on my other 32-bit 4GB vista where is crashed like four times.
Crafting. Awesome system, whoever it is somewhat reduced by small polish issues such as the materials you break down (most everything you find you can break down into resources) don't have their quality tier in the name. Hopefully fixed soon.
Social. The other players appear MATURE and FRIENDLY, unlike many F2P games that I know.
The dungeons are the best in any MMO, i'll almost go objective on not be subjective. Please don't slam the dungeons here if you have not played through Polaris or Darkness War (which is even better). I've not played hell yet.
Replayability. With an almost endless array of skills that can be unlocked and three tiers of difficulty to all dungeons, mkay - there's a LOT of content here. On the hardest tier the boss tactics change, so it's not just a "dmg/hp buff" difference.
PvP - Fusang is just awesome. One could argue that world-pvp would be nice in some zones, personally though I am bored of being ganked while fighting mobs - but I do understand those that wish for it.
Innovation. The game does SO much new stuff, it dares so much. The genre, the skill system, the maturity. It is clear that the game is built by people who have worked in this industry a long time (Anarchy Online launched in 2001).
The quests: amazing and varied. Really underlining the point above about innovation. Investigations, stories, even EQ quests (Story quests) just telling you to go to a general area and work it out yourself - i love it.
Funcom is an independent developer. They don't have the marketing muscle of LucasArts or Blizzard.
In sum - to me, TSW is the best MMO ever made. Strong words, I know. Saying that does make my MUD, Everquest and Ultima Online heart bleed, cause all of them so so damn innovative too, and also sparked the same in me, love-wise, as TSW does. The feat of TSW today is what it is. A feat that moves the MMO genre forward.